Recent Purchase Notification Functionality

The Recent Purchase Notification functionality is for eCommerce stores that want their customers to see when and which products were last purchased by actual customers.

Optimum7’s Recent Purchase Notification is a small notification popup that generally appears on the bottom of the home page or product pages of your website.  It lets visitors know the most recent item that was purchased from a customer. This functionality is fully customizable it can be configured to display the name of customer, their location, date and time of purchase, product link and so on.

The benefit of the Recent Purchase Notification is that it shows customers how often other customers are buying products. It can validate a customer’s decision to purchase a product, because he or she can see that other customers are actually making purchases, thus increasing the credibility of a store. This functionality can also encourage customers to act fast and go through with their purchases, before other people buy the products–this is especially useful if inventory is limited.

Without this functionality, customers might depend on customer reviews and feedback to see if products are worth the purchase, but what if there aren’t any? This functionality simply tells customers that other people are buying these products and how often the products are being purchased.

You can try this functionality today! Call Optimum7 or fill out the online contact form on our website with your questions and contact information and we’ll be in touch soon.