Price Match Functionality

The price match functionality allows users to request a lower price for a product on your store. This done by inputting the users information and a link to a competitor’s price. This will be verified by the admin before the price drop is approved. Our functionality allows you to stay competitive in the market!

One of the most beautiful facts about the Internet is you can find pretty much everything, which includes a lot of the same things for different prices. Many times, it takes time and effort to search around for lower prices. That’s why many businesses offer price matching.


Optimum7 created the Price Match functionality for businesses who are interested in giving their deal finding-savvy customers lower prices if and when the customers find lower prices.

With the Price Match functionality in place, customers can easily get items for lower prices. All they have to do is enter their information and a link to the competitor’s low price. Then the admin of the website will review the information before approving or denying the price drop.

The Price Match functionality is beneficial for shoppers, because it allows them to buy the products they want for the prices they want and from the companies they want to buy from. This functionality is also beneficial to businesses, because it allows them to keep customers who might otherwise buy from companies offering lower prices for particular products. In most cases, the Price-Match functionality is a win-win for both parties.

Every person loves a good deal, and every business enjoys making customers happy–and having customers at all, for that matter. The Price Match functionality allows businesses to please their customers and essentially keep customers. Without this functionality, what’s keeping customers from going to other businesses who do meet their low-price needs? Nothing.

See how the Price Match functionality works with your website today! Give Optimum7 a call or fill out our online contact form and we’ll get started implementing this functionality on your website.


We can help you determine which functionality is best for Shopify, Bigcommerce, Volusion, VTEX, Magento, 3d Cart, Wordpress / WooCommerce, Opencart, Episerver, Oracle ATG and any Custom Cart.

Contact us today with any additional questions you may have about our functionalities.

Other Functionalities

Let's Talk

A digital marketing strategy is the path to profitability. Optimum7 can help you set the right goals, offer and implement creative and technical strategies, and use data and analytics to review and improve your business’s performance.