Infinite Scroll and AJAX Pagination

The infinite scroll functionality is great for sites with lots of products. After implementing this functionality on your site, a user will be able to scroll through your products indefinitely and without waiting for pages to load. Whereas normally a user would have to click on the next page button and wait for a new page to load, now the user can scroll to the bottom of the page and new products will automatically be loaded via the ajax pagination. By reducing the number of page loads a user experiences while browsing products on your site, you can keep their attention and prevent them from bouncing from the site. You can also add a “Load More” button at the bottom of pages instead of infinite scrolling. You can also set a different pagination type for mobile devices.