Duran Inci

3 Effective Customer Retention Strategies for eCommerce Businesses

In this week's Surge Session, we discuss customer retention strategies for e-commerce businesses. Customer retention strategies are often more profitable and easier to execute than traffic acquisition. We cover three different strategies that you can use for your own ecommerce business. Our Director of Marketing, Joseph Hassun, is joined by Marketing Specialist, Ohad Yarel. Why [...] Read More
What are proxies

What is a Proxy, and How are Proxies Useful?

If you were to take a close look at your Internet settings, you may notice an available option is a ‘proxy.” A proxy is nothing more than a tool your computer can use to protect you and your information. It can be thought of as a barrier; one that allows you to view websites and receive information from them without the website receiving your information.

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Why Do We Need Marketing?

For anyone who runs a business of any kind, you’ll know that the true question is not whether we need marketing, but how much do we need? A store owner can have the best products available on the market, and a top notch staff, and they will still flounder financially if no one is able to find their product. Even word of mouth is a form of marketing. It’s impossible to simply put out a great product and expect to get financial rewards. As with any business, it takes money to make money. An investment in marketing is equally, if not more important than, the investments you make inventory and staff.

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