If your e-commerce customers cannot find what they’re looking for on your website, it’s going to kill your conversion rates. In fact, 41% of online shoppers will buy elsewhere if a website has a poorly designed menu. 30% of consumers will leave an eCommerce site if the search capabilities are too basic. That’s why every […]
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A multi-store front functionality allows you to set up and manage two or more online stores from the same backend. Multi-Store functionality might seem a bit strange to anyone unfamiliar with the concept. After all, if the products and the sales revenue are going to and from the same place, why not just have everything […]
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Checkout address validation functionality is a system that checks to ensure the customer’s entered address is registered with major shipping carriers as a residential or a commercial address. Ecommerce stores can use this verification process to reduce the number of checkout errors and increase conversion rates. Furthermore, there might be compliance issues with certain industries […]
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Many e-commerce websites leave a lot of opportunity on the table by not using “transactional long-tail queries.” An example of a “transactional long-tail query” might be something like “men’s slim-fit white dress shirt.” Web owners struggle to rank for these because, quite simply, many CMS’s just aren’t set up to deal with something called “faceted […]
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Boost conversions, decrease cart abandonment and encourage your E-commerce shoppers to complete more sales by implementing smart notifications and alerts, and exactly the right time. Each type of notification is appropriate for a different point in your E-commerce store’s sales funnel. For example, you can create a sense of urgency on your website by alerting […]
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Over 70% of eCommerce shopping carts are abandoned by consumers. One of the biggest reasons for this is customer distraction. Your website is competing with an infinite number of potential tabs to open, not to mention anything that may cause a customer to step away from their desktop or mobile phone. Optimum7 has developed tools […]
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Integrating with advanced payment and shipping e-commerce systems is one of the top ways to have your e-commerce site convert better than your competitors. These 8 integrations will increase the functionality and convenience of the user experience on your online store. You’ll see some that improve the experience on the customer’s end, and others that […]
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We can implement these functionalities on BigCommerce, Volusion, Shopify, 3D Cart, and Magento. Develop your eCommerce platform with a number of dynamic functionalities from Optimum7 specifically designed to create upsell situations. You can find ways to create and retain repeat customers by making their experience at your store more convenient. You can offer deals on […]
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Administrators of powerful e-commerce stores know that the key to growing your conversion rate is using every feature of your store, including the shopping cart, as a tool for better customer communication and service. The possibilities are endless: you can make the cart always visible to your customers to let them keep track of their […]
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These days, we all take search functions on the Internet for granted. Being able to search an online store’s website for specific products by narrowing down the search criteria saves time and encourages shoppers to make purchases because there’s no frustration brought on by not being able to find what’s wanted. Optimum7 offers 6 search […]
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