The workload that your editorial calendar has can be intimidating. At first glance, it may seem impossible to write all of these articles within a short period of time. With all of the meetings and unscheduled tasks that need to be completed at a moment’s notice, the challenge of keeping your momentum as a writer […]
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Being able to prioritize different tasks isn’t always easy, especially when you have a million and one things to do. And when you’re a content writer by profession, those tasks generally revolve around writing numerous articles and following strict deadlines. While your balancing work with your personal life, you can lose sight of how to […]
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The concept of storytelling began to gain momentum in the marketing field about three years ago. This interactive notion basically reflects the core of human nature and the need to relate to a particular subject. When it comes to authoring certain pieces of writing, the readers’ perceptions must be kept in mind. With the present […]
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Criticism. It can be said that it’s a writer’s Achilles’ Heel, and the Kryptonite of a writer’s creativity. It’s a response that can either boost or kill an article. As a copywriter, we write with the goal of delivering a solid message to our readers. Ideally, we want to believe that what we’ve written is […]
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Ranking algorithms are becoming smarter and methods that used to work at boosting rankings are quickly falling out of favor with Google and other search engines. Let’s look at what best practices are going to benefit online marketing efforts in 2015. First we need to ask ourselves…what is value? Rather than appealing to search engine crawlers, […]
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Trending news and topics are essential to unlocking what motivates a society by revealing what people are influenced by and what they really care about. And that’s good news for marketers, because it can give us an in-depth look at what drives a specific audience and new ways to engage their interest. There are other […]
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The US has become an educational mecca for international students because it’s home to some of the best institutions and programs of study the world has to offer. Yet foreign students often require additional support as they research universities, programs and suitable opportunities. So if you want to recruit the best talent the international community […]
Read More ›Dear social media user, You want to increase the number of people who follow you, reach people outside your fan base and generally have the whole world acknowledge how well you cook or how beautiful last night’s dress was. Sorry to break the news, but you’re not going to get anywhere using hashtags the way […]
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