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A Less CSS Tutorial – How to Take Advantage of Advanced Less CSS Capabilities

Sometimes less really is more. When it comes to Less CSS, this is especially true. While it has more functionality than classic CSS, Less CSS has a more elegant syntax. Less CSS is an improvement over classic CSS syntax. It is not a technology supported by browsers, but can certainly be used with any kind of website. It has tools and libraries that can be converted into actual CSS, which browsers do understand, but Less CSS reduces the redundancy of standard CSS, replacing it with shiny, elegant syntax.

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Top CSS 3 Features You Should Be Taking Advantage Of

CSS (Cascading Style Sheets) is the de facto scripting language used to style the World Wide Web. It is a powerful, flexible and simple scripting language for styling web pages. While it is arguably the most popular styling technique for the web, it is not that popular in other presentation systems. I personally miss it in desktop application development.
CSS v.3 has improved to such a degree that designing web pages is now easy and fun. Let’s take a more in depth look at the some of the improvements made to CSS 3.

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Optimum7 and Florida International University (FIU) Hold Workshop About the Increasing Popularity of Social Media Among Professionals

On April 8, Duran Inci, Co-Founder and COO of Optimum7 and social media strategist Lucia Sastre spoke to Professor Grizelle De Los Reyes’ and Professor Carlos Suris’s “Media Planning” and “Entrepreneurship” classes at Florida International University’s Biscayne Bay campus about the importance of social media in building a positive online presence, highlighting strategies and real […]

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Why Responsive Design Is Right For You

Like clockwork, our busy season has officially begun. The past two weeks have been a bit of a blur for the design department here at Optimum7. I’ve been working around the clock with prospects and current clients, all in need of redesigned websites. The common denominator? I’ve officially begun to suggest responsive design for nearly all of our clients. I’ve written about responsive design in the past, but for anyone who doesn’t know what responsive design is, I will explain briefly here.

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How to Revamp Your Social Media Strategy By Creating Your Own Memes and Graphics

When I was a child I spent my days collecting and exchanging trading cards of my childhood TV shows. I owned hundreds of paperback books where Sailor Moon and Garfield sticker cards rested, never to be seen again. But I wasn’t the only one doing it. It was the trend back then. The trading card fever was so high that it wouldn’t be surprising if you stopped in the middle of the street to exchange these with a lost soul looking for that missing puzzle piece.

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The Branding Puzzle – Piecing it together

I often feel that building a brand is similar to solving a puzzle. Only, branding is a puzzle with about 5000 pieces and 50% of the pieces are hidden in other rooms of your house. I don’t mean to say the client or your team members are pilfering pieces intentionally, it just kind of happens. You see, no matter how much research I do, how many hours I spend on a project, or how much data I review, I truly feel that I will need to rely very heavily on my team and my client to complete the puzzle. The client is the one with the vision, they work on the frontlines, they know who their target audience is, not based on statistics, but based upon personal relationships they have developed with them.

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Optimum7 Attends Information Technology Analytics Group Hosted by FIU

On March 29th, Duran Inci, Co-Founder and COO of Optimum7, contributed to Florida International University’s (FIU) Information Technology Analytics Group held at the Ronald W. Reagan Presidential House on the main campus. The group discussion determined current and future workforce needs, identified critical occupations and skill sets, reviewed data that state policy makers will examine […]

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