Times are changing and with it digital commerce. As digital marketers and eCommerce sellers, it is our job to recognize these changes and adapt to them accordingly. That means doing our best to keep up with the volatile trends of the internet. The internet is much like the stock market. There is no one way […]
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Regardless if you’re using Volusion, BigCommerce, Shopify, Magento, WooCommerce, VTEX, or any other eCommerce platform, if your e-commerce store isn’t doing as well as you would like, small details can help push it to become wildly successful. The right website feature, or functionality can give your customers a better experience while saving time, money and […]
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Using Amazon properly can increase your product sales by a dramatic degree. As the world’s largest online storefront, Amazon tends to attract online browsers who have already made up their mind to buy something. An Amazon product detail page is generally considered to have a good conversion rate if it is at 15%. That’s about […]
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Advertisers who have taken advantage of Facebook’s advertising platform know that sometimes it’s tricky to set up the right targeting for a campaign. You can try different combinations of interests, demographics, etc. and still not execute a successful campaign. The reason why these campaigns are not always successful is because not everybody utilizes the lookalike […]
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