The pet industry is booming. As a business owner with an e-commerce store, there has never been a better opportunity to take advantage of these trends. 67% of households in the United States own a pet. That’s 85 million families. The population of pet owners has been growing at a steady rate for the last […]
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This week we will talk about getting e-commerce sales from Facebook and Instagram, and this is a topic that comes up often. We mostly work with clients who are earning more than two to three million dollars annually from e-commerce sales. The Next Level of Digital Marketing At Optimum7 we are e-commerce heavy. When clients […]
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Magecart attacks are getting too common. Nobody really has the answers and large companies and systems are getting hacked weekly now. Here’s our recap of how Magecart attacks work. What Happened? Hackers were able to compromise Volusion’s Google Cloud environment and load malicious skimmer code onto more than 6,500 customer sites. The cloud-based e-commerce platform […]
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If your e-commerce customers cannot find what they’re looking for on your website, it’s going to kill your conversion rates. In fact, 41% of online shoppers will buy elsewhere if a website has a poorly designed menu. 30% of consumers will leave an eCommerce site if the search capabilities are too basic. That’s why every […]
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