Duran Inci

How Does Mobile Marketing Work?

A 2011 study by Flurry, a mobile analytics company, compared U.S. ad spending on different media outlets to the time consumers spent using those outlets. While the spend for television, radio and web are fairly proportional, print only gets 6% of people’s time while marketing companies spend 29% on it. Hardly seems worth it. However, […]

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Tall Website Footers and Why We Love Them

This week, our Senior Developer, Julian Beaujardin, and myself, launched the newest improvement to the Optimum7 website. Since I am especially obsessed with how the change has come out, I decided to devote this week’s entire article on it. This week, we have traded in our old, squat footer for a tall, dark and handsome […]

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