Duran Inci

Tall Website Footers and Why We Love Them

This week, our Senior Developer, Julian Beaujardin, and myself, launched the newest improvement to the Optimum7 website. Since I am especially obsessed with how the change has come out, I decided to devote this week’s entire article on it. This week, we have traded in our old, squat footer for a tall, dark and handsome […]

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How to Find Trending Content With Tools and Go Viral

Going viral seems to be the new trend now. You can wake up one day, decide to record your morning happy dance and upload it to your Facebook page and the next thing you know, thousands of people are viewing it. Embarrassing? Not so much. Genius? I think so. With that said, it is often due to being at the right place at the right time.

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5 Online Marketing Lessons from Hurricane Sandy

Major retailer, American Apparel, recently received heavy criticism, after sending out an obnoxious email blast amidst Hurricane Sandy, which is now known to have caused substantial damage, and many deaths in the Northeast. They weren’t, however, the only major retailer to ruffle the feathers of fellow tweeters. Popular clothier, Gap, posted an insensitive tweet while […]

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Strategic Internet Marketing Partnerships

These days, it’s becoming more and more difficult for companies to bring in new business. Competition is becoming fierce and consumers are now more sophisticated and informed than ever. Many of their purchasing decisions rely on reviews and referrals from a trusted source – whether it is a friend, family member or a company they […]

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A-Z Guide to Web Design

After last week’s rather in-depth article, I decided to post something a bit more light-hearted. I’d like to do something a bit more fun, and well, what could possibly be more fun than the alphabet? In this article, I will list a mini-glossary of Web Design terms. Feel free to use any of the terms […]

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