Our Blog

The Importance of Choosing the Right eCommerce Platform When you are an eCommerce owner, you need to decide which platform will become your storefront. You can go with a hosted cart like BigCommerce, Shopify, Volusion, 3dcart, or Miva. If you prefer more control, there are open-source solutions like Magento or X-Cart or WooCommerce. Or if [...] Read More ›

E-Commerce SEO is especially important for us. At Optimum7 we're very eCommerce-heavy with our consulting. I would say that probably 55% of our clients are eCommerce businesses. We consider an updated strategy essential to perfect content marketing and search engine optimization for eCommerce. Biggest SEO Challenges for eCommerce Brands Any eCommerce business owner needs to [...] Read More ›

Hello everybody. In this week's Surge Session the topic is SEO, and we're going to talk about the one question that we get very often. How Long Does SEO Take to Show Results and Why? If I Started an SEO Campaign or a Strategy Today, Will I be Able to Get Results Fast with SEO? [...] Read More ›

  In this week's Surge Session, we talk about acquiring buying backlinks. We discuss how to buy and acquire backlinks from link building and guest posting services without being penalized or ripped off, as well as how to assess the quality of a backlink before spending money on it. Our CEO, Duran inci, is joined [...] Read More ›

  In this week's Surge Session, we discuss how one should go about creating a content hierarchy for SEO. Creating a structured content hierarchy for SEO is an important, but often overlooked, factor of improving search engine visibility. We cover the best practices for creating SEO friendly content and how to plan your services and [...] Read More ›

In this week's Surge Session, we discuss how to optimize Google paid search and Facebook PPC advertising campaigns to improve your conversions, click-through-rates, and profitability. We also explore how to create effective pay-per-click campaigns that generate a positive ROI using the strategies and metrics we cover in this session. Our CEO, Duran Inci, is joined [...] Read More ›

In this week's Surge Session, we will discuss ecommerce custom functionalities to improve user experience, conversions, and sales. You are probably an LLC, sole proprietorship, or partnership. That means that size-wise, you are David to the Goliaths on the Internet frontier. You must prepare to outwit the corporate giants. How do you do so? By [...] Read More ›

In this Surge Session, we discuss how to perform mass email marketing and cold outreach lead generation while avoiding the spam boxes, as well as how to write bulk sequences that get responses from your prospects. Our CEO Duran Inci is joined by our Director of Marketing, Joseph Hassun, and Marketing Specialist, Carlo Ricordi. Is [...] Read More ›

Drop shipping is a method of order fulfillment that does not require a business to have an inventory. Instead, a store sells the product and a third-party supplier ships it to the customer. Drop shipping has become an extremely popular business model in the past few years. However, with so much competition and barriers, is drop [...] Read More ›