The Business
Gray & Sons Jewelers is a watch and jewelry store with certified pre-owned luxury watches, giving the most satisfactory service in buying or selling these items in Florida since 1980. They wanted to provide a high-quality shopping experience for all their clients, no matter the time or place. They knew that one of the keys to success was providing quality service on their eCommerce site and at their Miami Beach store.
When Gray and Sons came to Optimum7 in 2019, they needed to drive their organic traffic and boost online visibility significantly. We took over the entire custom marketing strategy besides site optimizations from a conversion standpoint.