BigCommerce + MercadoLibre: Start Selling in Latin America – BigCommerce’s Mercado Libre Integration Opportunity
In July 2021, BigCommerce acquired the data aggregation SaaS company Feedonomics in an asset purchase transaction. (BigCommerce acquired Feedonomics for approximately $145 million. Approximately $80 million cash paid, while the remainder will be made with anniversary payments partially.)
Like GoDataFeed, Feedonomics consolidates information about your products, allows you to manage sellers’ ad data, and optimizes the product data to be shared with all of your selling platforms.
BigCommerce likely completed this acquisition out of a desire to strengthen their multi-channel strategy. Typically, eCommerce platforms don’t provide much to help their clients list products across multiple channels. This appears to be the service that BigCommerce is looking to provide.
Read more at: https://www.optimum7.com/blog/surge-session/bigcommerces-acquisition-of-feedonomics.html
Download a Full Migration Checklist Here:
• Website: https://www.optimum7.com/
• Facebook: https://www.facebook.com/optimum7marketing
• Instagram: https://www.instagram.com/optimum.7/
• Twitter: https://twitter.com/optimum7
• LinkedIn: https://www.linkedin.com/company/optimum-7/
Surge is a weekly internet marketing and SEO podcast from Optimum7, internet marketing specialists based in Miami, Florida. Join us every week for an in-depth discussion on SEO, eCommerce, and internet marketing!
Subscribe for new episodes every Wednesday!