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Revitalizing Online Health Retail – MedixSelect.com’s Transformation Through BigCommerce Migration
MedixSelect.com is an online retailer offering health supplements. To optimize its online operations and bolster its digital presence, the company strategically transitioned to the BigCommerce store. This transition encompassed several critical components, including data migration, custom template design, trial offer page integration, and the implementation of the Optimum7 Connector. In addition, it included other essential deliverables. This case study provides a comprehensive overview of the entire migration process, detailing each critical step and its significance in the overall project.
The project involved several key deliverables:
Challenges faced during the project and the solutions implemented:
Each of these challenges required a tailored solution to ensure the seamless operation of the new BigCommerce store and to meet the specific needs of MedixSelect.com.
The transition to the new BigCommerce store was executed seamlessly, enabling MedixSelect.com to bolster its online presence and optimize its operational efficiency. Key accomplishments included the successful implementation of a custom template design aligned with the brand’s guidelines, the integration of a trial offer page to facilitate dynamic product promotions, and the setup of the Optimum7 Connector to ensure smooth communication between BigCommerce, WorldPay, and Netsuite. Additionally, a basic admin interface was designed for order source tracking, custom daily reports were developed to aid in campaign establishment, an ongoing BA and QA retainer was established for additional support, potential API integrations with a 3PL provider were supported, and a thorough data cleanup was conducted to ensure data accuracy and integrity. Each of these elements contributed to MedixSelect.com’s online operations enhancement.
The BigCommerce migration and development project for MedixSelect.com was a comprehensive undertaking that encompassed several critical deliverables. These included the migration of essential data, the design of a custom template, the integration of a trial offer page, the setup of the Optimum7 Connector, the design of a tag manager admin interface, the development of custom daily reports, the establishment of an ongoing BA and QA retainer, support for potential 3PL API integrations, and a thorough data cleanup.
Despite encountering challenges such as implementing the upsell page, integrating with the A2B order management system, and automatically assigning coupon codes based on marketing codes specified in the URL, Optimum7 devised and implemented effective solutions. For instance, a special system was developed to follow the URL codes, such as “src, ref2, pc,” which played a crucial role in the reporting used when an order was taken. Additionally, an infrastructure was prepared to follow the status of the orders, update the order status, and enter the tracking code, if available, using FTP. After creating the order, special data, such as the Worldpay token and marketing codes that A2B wanted to track, were saved in the meta fields.
These strategic solutions contributed to the successful completion of the project. This resulted in a significantly enhanced online presence and optimized operational efficiency for MedixSelect.com. This successful migration and development has positioned MedixSelect.com for continued success in the online marketplace.
MedixSelect.com is an online retailer offering health supplements. To optimize its online operations and bolster its digital presence, the company strategically transitioned to the BigCommerce store. This transition encompassed several critical components, including data migration, custom template design, trial offer page integration, and the implementation of the Optimum7 Connector. In addition, it included other essential deliverables. This case study provides a comprehensive overview of the entire migration process, detailing each critical step and its significance in the overall project.
The project involved several key deliverables:
Challenges faced during the project and the solutions implemented:
Each of these challenges required a tailored solution to ensure the seamless operation of the new BigCommerce store and to meet the specific needs of MedixSelect.com.
The transition to the new BigCommerce store was executed seamlessly, enabling MedixSelect.com to bolster its online presence and optimize its operational efficiency. Key accomplishments included the successful implementation of a custom template design aligned with the brand’s guidelines, the integration of a trial offer page to facilitate dynamic product promotions, and the setup of the Optimum7 Connector to ensure smooth communication between BigCommerce, WorldPay, and Netsuite. Additionally, a basic admin interface was designed for order source tracking, custom daily reports were developed to aid in campaign establishment, an ongoing BA and QA retainer was established for additional support, potential API integrations with a 3PL provider were supported, and a thorough data cleanup was conducted to ensure data accuracy and integrity. Each of these elements contributed to MedixSelect.com’s online operations enhancement.
The BigCommerce migration and development project for MedixSelect.com was a comprehensive undertaking that encompassed several critical deliverables. These included the migration of essential data, the design of a custom template, the integration of a trial offer page, the setup of the Optimum7 Connector, the design of a tag manager admin interface, the development of custom daily reports, the establishment of an ongoing BA and QA retainer, support for potential 3PL API integrations, and a thorough data cleanup.
Despite encountering challenges such as implementing the upsell page, integrating with the A2B order management system, and automatically assigning coupon codes based on marketing codes specified in the URL, Optimum7 devised and implemented effective solutions. For instance, a special system was developed to follow the URL codes, such as “src, ref2, pc,” which played a crucial role in the reporting used when an order was taken. Additionally, an infrastructure was prepared to follow the status of the orders, update the order status, and enter the tracking code, if available, using FTP. After creating the order, special data, such as the Worldpay token and marketing codes that A2B wanted to track, were saved in the meta fields.
These strategic solutions contributed to the successful completion of the project. This resulted in a significantly enhanced online presence and optimized operational efficiency for MedixSelect.com. This successful migration and development has positioned MedixSelect.com for continued success in the online marketplace.
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