The Business
Florida National University, FNU for short, is an accredited private university with three campuses within the city of Miami. Founded in 1982 as Florida National College, FNU received its university accreditation in 2012 with core programs for ambitious undergraduates and graduates. FNU is a former client of Optimum7.
FNU came to us to receive customized marketing in April 2013. Despite several decades of developing accredited programs for nurses, forensic scientists, and business executives, FNU was lacking in online visibility. Prospective students did not know about the programs, which meant enrollment goals are low. They came to us to enhance their brand awareness and to improve their content.