The Strategy
Pre-Migration Planning: Conducted a detailed analysis of the existing WordPress site to identify all elements that needed to be migrated. This included a comprehensive audit of the site’s SEO structure, category pages, and product listings to ensure nothing was overlooked.
Data Cleanup and Preparation: Worked closely with 3CR Tactical to clean up site data, ensuring it was ready for migration. This step was crucial for eliminating outdated or redundant information and ensuring a smooth transition.
Custom Template Design: Designed a new, custom template for the BigCommerce site. The design focused on creating a visually striking and responsive layout that enhances user experience and meets e-commerce best practices.
Advanced Data Migration: Migrated all necessary data, including category structures, product information, inventory levels, order histories, and customer details, to BigCommerce. Ensured the migration process maintained data integrity and accuracy.
SEO Best Practices: Implemented SEO best practices throughout the migration, including setting up 301 redirects, preserving meta tags, and ensuring URL structures remained consistent. This approach helped maintain 3CR Tactical’s search engine rankings and organic traffic.
Store Setup and Integration: Assisted in setting up store apps and manual configurations to optimize the e-commerce functionality of the new BigCommerce site. This included configuring payment gateways, shipping options, and other essential e-commerce tools.
Quality Assurance and Testing: Conducted thorough QA testing to identify and resolve any issues post-migration. This ensured the site was fully functional and met all performance standards before going live.
