The Importance of Google Ranking

Nearly every website receives the vast majority of its daily visitors from Google, the dominant search engine for the past 10 years with no clear challenger in site. The reason for Google’s dominance is no different than other products and services that are dominant; they all provide the best results, the best customer experience, the best reliability and the best confidence in the product, service or company. When searchers use Google to find things they are confident and assured that they will find what the y are looking for quickly and reliably. 68% of Google searchers don’t go past the first page of a search; 98% don’t go past the 3rd …best evidence that people are finding what they want quickly.

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