Resort Internet Marketing is an essential factor in attracting customers to exotic resort locations. Since 2009, online marketing spending has climbed almost 15 percent each year. On the other hand, traditional marketing and print media expenses have been steadily declining at the same time. How are companies making a success of online marketing?
The Advantages of Internet Marketing For Resorts
Many resorts have relied on brochures and pamphlets for years. While these tools are still effective ways of reaching some customers, the Internet has become the first place travelers look for information on vacation lodgings. This alone is a serious reason for resort owners to reexamine their existing marketing strategies.