Tag Archives: Twitter

The Chinese Firewall, Twitpocalypse, and Marketing to Children

By Duran | Published: July 22, 2009
Twitpocalypse

Twitpocalypse and Internet Marketing

Twipocalypse was the term used for the feared downfall of Twitter.  Supposedly on June 13th at 5:05AM all third party Twitter apps i.e. TweetDeck, TwitPic, TwitterFeed, and TwitterHolic were supposed to crash.  The Twipocalypse website explains the reason below:

“The Twitpocalypse is similar to the Y2K bug. Very soon the unique identifier associated to each tweet will exceed 2,147,483,647.  For some of your favorite third-party Twitter services not designed to handle such a case, the sequence will suddenly turn into negative numbers. At this point, they are very likely to malfunction or crash.”

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Marketing in Social Media, Does it Work?

By Duran | Published: July 21, 2009

Marketing in Social Media, Does it Work? How many times have you received a marketing email soliciting a product or service? Once you’ve opened it, do you actually acton it or do you just discard it? Maybe the offer is enticing but it’s not the exact deal you are looking for so you delete it. Why didn’t that campaign work? Maybe It did not reach you at a time when you were truly looking for this product or service. What happens if that same email is asking you to become a fan of a Facebook page or to follow them on Twitter? If you can easily follow them or become a fan by the click of a mouse, would you consider it? You figure, maybe that deal will come along, and when it does, you will know, and you will be interested.

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Why Do People Use Online Social Networks

By Duran | Published: July 6, 2009
Why Do People Use Online Social Networks

Social Networking is one of the biggest crazes on the internet. People are using social network web sites such as Facebook or Myspace to reconnect with old friends from elementary school, colleagues from work, and even their favorite celebrities and musicians. But the internet has been widespread for a long time and web sites built for the purpose of profile sharing is nothing new. So why have social networks taken off so much in the last few years? When MySpace was a new website and social networking was in its’ infancy, it was normal for youngsters to add all the people in their social circles as friends on the site. Currently Facebook is so huge, it is very common to find people with networks spanning from their friends at school, to their teachers, parents, friends of the family and even their college professors. There is a clear distinction between the way we look at and use social networking now and how we did in its’ early stages. So what are the factors that have made social networks so huge and why do people use online social networks?

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What Do SEO Companies Do?

By Duran | Published: June 15, 2009

What Do SEO Companies DoMore than anything else, an SEO company exists to do all those things that you don’t have time to do with your website, or don’t have the skills to do yourself. Of course you want to market your site, and make sure it’s seen by everyone who is browsing the internet. The problem is, however, that hardly any business owner has the time to do all the tedious work building links, adding alt tags to pages, and creating mountains and mountains of relevant and interesting copy. There’s an even large group of business owners who don’t even know where to begin with SEO, and that’s why SEO companies are practically essential to doing business online.

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Internet Marketing for Mass Communications

By Duran | Published: June 15, 2009

Internet Marketing for Mass CommunicationsThis week has brought new developments in the internet marketing world, especially in Social Media. Like many large corporations, a major American fast food chain has taken to social media for marketing hoping that the power of internet marketing will allow them to continue to spread the word on their new reinvention. If you thought Twitter was everywhere, think again. The ever so popular and expanding social media site has joined together with PepsiCo and reached a brand milestone. You can now find Pepsi’s Twitter address displayed on their cans. Facebook has also made recent headlines creating a virtual stampede when they released information on the long awaited vanity URLS for their users. On June 13, users will be able to sign up for a personalized URL otherwise known as a vanity URL instead of the current style with the nine number signatures.

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Word of Mouth Marketing

By Duran | Published: June 4, 2009
Word of Mouth Marketing

Word of Mouth marketing was essentially the first form of marketing. Before print, writing, television, radio, and other forms of modern technology the only way we were able to spread messages and knowledge was orally. This was more effective, descriptive, and elaborate than carving things into stone. People used oral traditions to pass on their messages, history, thoughts, and beliefs to each other and future generations. This is why we as humans have evolved to become great story tellers. It is in our human nature to tell each other stories and communicate with each other orally. We have since come a long way from the times when people would travel great distances to relay messages to neighboring towns, villages, and countries. Now with technology, we don’t have to worry about the old adage of “don’t kill the messenger.”

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The Definition of Viral Marketing

By Duran | Published: May 14, 2009
viral-marketing

Viral Marketing is somewhat of a new strategy, being coined within the last 12 years.  The interesting thing about viral marketing is that it uses people as a medium to pass on a certain message.  The strategies come into play when people are being engaged through the message.  A good example of for viral marketing is the forward messages you get in the form of text messages and email.  One day someone thought of the idea to attach a meaning to the context, forward it to all of his or her contacts, and request that they forward it as well.  Eventually this message reached thousands of people.

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Internet Marketing – Just Part of the Revolution

By Arthur | Published: March 8, 2009

Follow this list please -

1.    Answering Machine
2.    Voice Mail
3.    Caller ID
4.    VCR / Betamax
5.    Cable TV
6.    PC
7.    National Do Not Call List / Directory
8.    Cordless Phones
9.    Cell Phones
10.    Email Filters
11.    Search Engines
12.    Spam Filters
13.    Pop-up Blockers
14.    PDA’s
15.    Video on Demand
16.    DVR’s
17.    Satellite Radio
18.    Internet Radio
19.    Podcasts
20.    ITunes
21.    GoToMeeting
22.    iChat
23.    Internet Marketing
24.    SEO
25.    RSS Feeds
26.    Social Networks

Have you figured it out yet?  What, you may ask?  What the revolution is and what these listed items represent?

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Internet Marketing, Social Media and Evolution

By Arthur | Published: February 17, 2009

No, I am not going to write about “Survival of the Fittest,” “The Origin of the Species” or Charles Darwin.  However, I think it’s time for a brief history lesson as a compass to the future.  It’s a matter of connecting the dots.  So check out this ever so brief timeline of the Internet, Internet Marketing and the winners online.

Early to mid ‘90’s – AOL dominates with Yahoo looming.  In a way, AOL was the first important social community and with subscriptions numbering more than 32 million out of an estimated 100 million online, AOL “owned” the internet.  Yahoo leaped onto the stage in the mid-90’s offering more in the way of content and a more “open” system not requiring any monthly fees and making a wide array of information and online functionalities available.

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