Tag Archives: Search Engine
Search Engine Optimization (SEO) for Real Estate
There is a niche on the Internet for just about every business you can imagine and that includes, of course, real estate. Go ahead, run a search for ‘real estate’ or take things up a notch and run a search for real estate in your local area. The enormous numbers of hits that come up might shock you.
Posted in SEO Also tagged first page results, Google, Internet Marketing, Keywords, real-estate, Search Engine Optimization, SEO, Yahoo Leave a comment
What does SEO Stand for?
The acronym SEO is most commonly known for the words Search Engine Optimization. This sounds very technical, so what does it all mean? Most of us go on to Google every day and search for something. Whether it is a product or service we desire, news, people, or just general inquiries, Google is the most commonly used and searched platform in the world.
Posted in SEM Also tagged Google, Marketing, MSN, Search Engine Marketing, Search Engine Optimization, SEO, what does seo stand for, Yahoo Comments closed
Staffing Up For SEM – Finding The Right Type of Search Engine Marketing Employees
It’s always tough to create a team, a team of people who can communicate and identify opportunities as well as deliver promises. Employee turnover is one of the major issues at any company. So, how do you find the right kind of staff to create your Search Engine Department?The first step would be to identify yourself; what type of an organization you really are. Are you an internet marketing agency, a full service marketing firm or a consultant? Once you place yourself in the right category, the people you should associate with will be limited.
Posted in Internet Marketing Services Also tagged Consultation, hiring, Internet Marketing, Search Engine Marketing, Search Engine Optimization, SEM, SEO Comments closed
Google Ranking Factors
Internet Marketing Companies and, more specifically, Search Engine Marketing Companies focus their attention on Google when it comes to achieving high organic rankings. This should make obvious sense since the overwhelming and growing majority of internet searches are performed using Google. However what are the factors that Google uses to generate its rankings? As such, what therefore should be the chief strategies for Search Engine Marketing Companies?A great deal has been written about “best practices” by SEO (Search Engine Optimization) companies when promoting their services. This is in apparent response to some bad apples in this industry that attempt to “play games or tricks” to achieve high Google rankings … more on this later. Aside from mere ethics, the factors that really matter to the Google Spiders are as follows:
Posted in Online Content Also tagged Content, Factor, Google, Incoming, links, Outbound, Ranking, Search Engine Optimization, Search Engine Ranking, SEO Comments closed
How to Dominate a Niche Category
This quick tutorial is an overview of the most common way Internet marketers have been able to control a niche category online. When entering a new niche/industry online, the path most website owners take is create only 1 site and build upon that site over time. Most “gurus” know this creates some common problems. The biggest problem is competition: 1 versus thousands/millions of other sites in the industry.Note: This is not for the faint of heart; this will not be quick, and this will not be painless. But if you follow these guidelines, you will join the few who say, they own a niche. Here is the method that pros use to overcome this dilemma:
Posted in Online Content Also tagged Ask.com, Dominate, Forum, Free Traffic, Google, Niche Category, Search Engine Results Page, Yahoo Comments closed
Not Using These 18 Steps to Generate FREE Traffic?
This is my version of an article named “10 Steps to Generate Free Targeted Web Traffic”, I have edited and update it to included new techniques and eliminate items that are no longer relevant.Update with 8 more FREE traffic generating techniques.This is a guide to help those on a budget and/or do not want to spend money on advertising, but still want to generate huge amounts of traffic. You now actually can have your cake and eat it too. 1.) Know Your Niche; this is a key to getting traffic to any website. You have to know more than the average person on the topics and items related to your industry.
Posted in Online Content Also tagged Article, Directory, Exchange, Feed, Feeds, Free Traffic, Keyword, Link, Research, RSS, Submission Comments closed
Why You Need to Understand Latent Semantic Indexing
Latent Semantic Indexing (LSI) is the underlying root of the entire major search engines' algorithms. There is a complicated Wikipedia version here http://en.wikipedia.org/wiki/Latent_semantic_indexing .. that goes into detail of the Matrix relationship of words, but to really understand it you will need some knowledge and understanding of Calculus and Advanced Algebra, and have not slept through the Derivatives and Matrices parts of class. I will attempt to show you a simplified version of it. Guess the theme/keyword of this next sentence:"I love linguini, spaghetti, and angel hair. I also like rotini, bow ties, and macaroni."
Here is the same concept of the sentence with stuffed keywords:"I love pasta. All kinds of pasta. Without pasta, I couldn't survive. There isn't a type of pasta that I don't like."
Posted in Online Content Also tagged Algorithm, Latent Semantic Indexing, Organic Search, SEO Comments closed
Google PageRank Doesn’t Matter. It’s Dead.
If your PageRank has dropped, it's not a sign that you are going to start dropping in search engine results. You're already screwed! Google PageRank is dead.
If you rely on your PageRank to determine whether you are doing a good job of internet marketing, you are basically looking at how you were doing 3-6 months ago (it’s in the rear view mirror).
Posted in New Articles Also tagged Google, Google PageRank, Page Rank, Search Engine Ranking Comments closed
The Importance of Google Ranking