Pay-per-click (PPC) advertising starts out simply. Within minutes, anyone who can read and follow directions can launch their first pay per click program. Google makes it simple because the easier it is to run ads, the more money AdWords makes. Of course, Google makes money whether or not your particular PPC campaign succeeds, and that is where simplicity becomes a trap for many companies advertising online.
Most attorneys and law firms are small to mid-sized businesses and serve local or regional clientele. As an attorney interested in developing an online presence, there are several critical processes that you must commit to. The most successful online businesses, including the legal profession, rely on Internet Marketing Professionals to develop and implement a website and strategy to better promote their firm. The ongoing process should be considered an integral part of both long and short term growth goals.
This is a preview of “Legal Internet Marketing, SEO for Lawyers”
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If you run a search query, you know that even the most unique of search terms will result in thousands, if not millions of search results. Truth is, there are so many websites on the Internet, it is almost impossible to fathom. As an online business owner, one of your most important jobs is figuring out how to move your website up that long list of websites to the first page of results. Because most surfers will only look at results listed on the first page, Search Engine Optimization (SEO) has become a booming industry. The technique of keyword search engine ranking is perhaps the most important aspect of optimization.
To many, this seems like a no brainer. Your domain name should be your business name, end of story – right? It isn’t really that simple. In fact, picking the perfect domain name for your site isn’t only difficult, it may be one of the most important decisions you make for your new website. From extensions (.com, .net, .us et al) to name length, your domain name may be the single thing you need your potential customer to remember. Don’t forget, many of the “best” names may already be taken. In a perfect world, the name you want will still be available, but in most cases they have already been snapped up. So, you are faced with a conundrum: how to pick the perfect name.
This is a preview of “How to Choose a Domain Name for my Website”
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Copywriting is nothing more than using words to advertise your ideas, products or services. Traditionally used in print media or television and radio spots, copywriting has evolved to encompass online marketing campaigns. Like traditional copywriting, online copywriting must be written with the sole purpose of persuading the reader to take some action, be it purchasing a product or service or filling out a form. The underlying principles of traditional copywriting apply to online copywriting; however, by utilizing specialized techniques, typically called Search Engine Optimization (SEO) Copywriting, writers can create copy that will serve not only to persuade the reader but also to rank the site higher on search engine result pages.
This is a preview of “Online Marketing and Copywriting”
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This is my version of an article named “10 Steps to Generate Free Targeted Web Traffic”, I have edited and update it to included new techniques and eliminate items that are no longer relevant.
Update with 8 more FREE traffic generating techniques.
This is a guide to help those on a budget and/or do not want to spend money on advertising, but still want to generate huge amounts of traffic. You now actually can have your cake and eat it too.
1.) Know Your Niche; this is a key to getting traffic to any website. You have to know more than the average person on the topics and items related to your industry.
This is a preview of “Not Using These 18 Steps to Generate FREE Traffic?”
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Posted in Online Content
Also tagged Article, Directory, Exchange, Feed, Feeds, Free Traffic, Link, Research, RSS, Search Engine, Submission