Your landing page is the first thing your visitor sees after clicking an organic or paid (sponsored) listing. 5 seconds on a landing page is how long it takes for someone to leave a site if they feel they are not seeing what they were searching for and what they hoped to see. Just consider what you would do if you were watching TV, clicked on ESPN but got the Weather Channel; how many seconds would it take you to change the channel? Your landing pages are no different.
Tag Archives: Conversion
How to Improve Your Landing Pages
Posted in Conversion Optimization Also tagged A/B Testing, Google Analytics, landing pages, multi-variable testing Leave a comment
What Is Augmented Reality and Applying it to Internet Marketing
Most futuristic and sci-fi themed movies are using the concept of augmented reality to portray a world where reality merges with computerized information. You might think regular use of this technology will take place in the distant future but we’re not too far from augmented reality being applied in our everyday lives. If you were to give your customers the option to look at your products and services with the aid of augmented reality, you won’t believe how easy it would be to guide business dollars directly to you. As it becomes more common, using this surreal technology in internet marketing will impact mobile marketing and e-commerce shopping. Executing a plan to integrate augmented reality as an internet marketing strategy will give businesses an edge to increase sales, conversions, and traffic.
Posted in Technology Also tagged augmented reality, E-Commerce, increase sales, Internet Marketing, Layar, Magic Symbol, mobile marketing, webcam shopper Leave a comment
How to Start a Blog Right Now
Blogs are one of my favorite tools for marketing. They are very useful to market your company, a corresponding website, yourself, or an interest you might have and want to bring awareness to. Blogs are types of websites that can be considered a sort of an online diary, however the uses for a blog are infinite and the benefits are just as great. By now many have heard of blogs, and possibly have had an interest in starting one but don’t know where to begin. Luckily there are lots of websites that can allow you to create a professional blog in just seconds. Once you’ve created the blog, there a few things to keep in mind to attract visitors and promote visitor activity within the blog site.
Posted in Search Engine Optimization Also tagged blog hosting, E-Commerce, e-commerce store, Internet Marketing, marketing tools, professional blog, Search Engine Optimization, SEO, Start a Blog, video blog Comments closed
SEO Companies
As is the case with many products and service providers, there is a wide disparity between and amongst SEO companies. Without essaying over the comparisons of “unnamed” companies or competitors, let’s review those qualities you should seek in selecting the right SEO company for your online strategy.
- White Hat or Ethical SEO – these terms are used to distinguish between those SEO's that use tricks and shortcuts towards achieving online visibility. The best way to determine if the SEO Company you are evaluating conforms to the recommendations in this writing.
Posted in Online Content Also tagged Copywriting, Indexing, Internet Marketing, Link Building, Online, Pay Per Click, PPC, Search Engine Optimization, SEO, SEO Company, Services, Social Bookmarking Optimization, Social Media Optimization, Submissions Comments closed
Internet Marketing & Blogs… Is it really necessary?
The answer to this question is not ambiguous … Yes!!! If you want to know why and how, I invite you to please read on.
If you are interested in a successful website and a successful website equals quality internet marketing and includes search engine optimization, conversion optimization, blogs should be an essential part of the overall website marketing approach.
If you are a frequent reader of new content on our website articles page, http://www.optimum7.com/internet-marketing/new-articles/ and our blog (http://sem-blog.optimum7.com/ ) you can see that we “eat our own cooking.” Moreover, what many of the articles and other web pages speak about is how absolutely essential it is to provide a steady stream of great content both site-mapped on your website but also for wide distribution through syndication via the many online publishing portals.
SEO Prices – Realities and Myths
Search Engine Optimization (SEO), the service, and SEO, what you actually get, unfortunately are all too often mutually exclusive to each other. The primary reason for this is confusion in the marketplace of what you are actually paying for. We all understand numbers. But the buyer, the website owner, does not understand what to expect:
Posted in Online Content Also tagged Fee, Performance, Search Engine Optimization, SEO, Services Comments closed