How to Create Powerful Value Propositions

Value propositions are what drive users to complete some desired action. Whether it’s purchasing a new product or submitting a form in exchange for something, the value proposition can best be defined as the reason why someone will buy a product from you or a service that you offer. Providing strong, legitimate value for users […]

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What are Blogs Good for Anyway?

What are Blogs Good for Anyway?

  Are you kidding me? Blogs are the new cave dwelling, the rock and chisel, the ink and quill, the newspaper, the new billboard, the email—blogging has become THE way we communicate to the general public. Like almost anything new and innovating, blogging wasn’t always taken seriously. For the traditional readers and trailblazers in the […]

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Google Shopping Bid Optimization for a Successful Campaign

Google Shopping Bid Optimization for a Successful Campaign

Google Shopping is Google’s platform for selling commodity goods and it is growing faster than Amazon and Ebay. Every day more advertisers start advertising on Google Shopping and competition is getting tougher. If you don’t have custom product, your job is even harder. A lot of advertisers will be promoting your products. There are couples […]

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Website ADA Compliance Guide for Public K-12, Universities, Educational Institutions, Government Agencies and Non Profits; W3C WCAG 2.0 AA Accessibility Standards

The World Wide Web Consortium (W3C) Web Accessibility Initiative is designed for better navigation for all users with a diverse range of physical and mental capabilities. Unfortunately, while the latest web tools may advance technology, they are sometimes designed to prevent some people with disabilities from using the Internet. The Americans with Disabilities Act (ADA) […]

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Optimizing Your Product Feeds on GoDataFeed

Optimizing Your Product Feeds on GoDataFeed

  GoDataFeed (GDF) is a powerful product feed submission tool which allows you to syndicate and list your products across tens of shopping comparison engine websites and merchants. This means that not only are you listing your products on your own website, but you’re leveraging vast, prexisting networks such as Amazon, Google Shopping, Rakuten, Shopping.com […]

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