5 Copywriting Mistakes to Avoid

In copywriting, like most other fields, perfection is virtually an expected quality to possess—but since we all know humans aren’t perfect, there’s always room for error to occur. The trick is being equipped with the knowledge and tools that can lower the chances of such errors from emulating in your copy. We’ve talked about how […]

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What are Blogs Good for Anyway?

What are Blogs Good for Anyway?

  Are you kidding me? Blogs are the new cave dwelling, the rock and chisel, the ink and quill, the newspaper, the new billboard, the email—blogging has become THE way we communicate to the general public. Like almost anything new and innovating, blogging wasn’t always taken seriously. For the traditional readers and trailblazers in the […]

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How to Write Technical Content Effectively

How to Write Technical Content Creatively

Back in the day, it could be said that no one was really interested in how things were written, they just wanted to know the facts. After awhile certain rules were introduced—grammar, syntax, spelling, basically a guideline was created for people to follow essentially creating a universal language that everyone could understand. Because the message […]

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