eCommerce and Digital Marketing Video Blog: SURGE is Optimum7’s weekly video blog where we discuss the latest in eCommerce development, search engine optimization, and custom programming solutions. We assemble a panel of marketers, developers, and copywriters along with our CEO, Duran Inci, to give you a full scope view on these issues.

Make sure to subscribe to our podcast to stay up-to-date with the latest Surge Sessions.

Listen on Google Play Music

Do you have a suggestion for a topic you’d like us to cover? Want to know how you can leverage Optimum7’s internet marketing services to grow your business ?

Why Do We Need Marketing in 2024?

For anyone who runs a business of any kind, you’ll know that the true question is not whether we need marketing, but how much do we need? A store owner can have the best products available on the market, and a top notch staff, and they will still flounder financially if no one is able to find their product. Even word of mouth is a form of marketing. It’s impossible to simply put out a great product and expect to get financial rewards. As with any business, it takes money to make money. An investment in marketing is equally, if not more important than, the investments you make inventory and staff.

Read More »