Create Client Facing PPC Reports with Metrics That Matter

What is the one thing every PPC (Pay-Per-Click) specialist hates the most? Reporting. Not because it is a pain in the butt, which it can be, but because it can be hard to effectively communicate campaign performance to clients—who are often spending thousands of dollars each month yet do not completely understand how their money […]

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How to Create Powerful Value Propositions

Value propositions are what drive users to complete some desired action. Whether it’s purchasing a new product or submitting a form in exchange for something, the value proposition can best be defined as the reason why someone will buy a product from you or a service that you offer. Providing strong, legitimate value for users […]

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Optimizing Your Product Feeds on GoDataFeed

Optimizing Your Product Feeds on GoDataFeed

  GoDataFeed (GDF) is a powerful product feed submission tool which allows you to syndicate and list your products across tens of shopping comparison engine websites and merchants. This means that not only are you listing your products on your own website, but you’re leveraging vast, prexisting networks such as Amazon, Google Shopping, Rakuten, Shopping.com […]

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Guide to Getting the Most out of the New Facebook Pixel

Introduction Facebook recently introduced its new all-in-one pixel for advertisers combining its conversion pixel and custom audience pixel into one site wide pixel that does everything and more. Well, almost everything. By releasing the new Facebook Pixel, Facebook has sought to make it easier for advertisers to track campaign performance and user behavior across their […]

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