Ecommerce platforms

Mastering your ecommerce platform is essential to your profitability. These relatively new tools are constantly evolving and updating.

Identify the last time your ecommerce business dropped the ball. Why did it happen? If you’re like most business owners, it’s because of issues with your ecommerce platform.

  • Maybe you needed a custom checkout function the platform didn’t feature.
  • Maybe your bundled goods and don’t display to customers in an optimal way.
  • Like all businesses, yours is special. You just need to do something boilerplate code and out-of-the-box solutions don’t do.

Optimum7 is partnered with Volusion, and familiar and competent with many other ecommerce platforms. Customizing your platform is one of the most important aspects of digital marketing.

The more digitized the world of commerce becomes, the more the line between marketing and technology blurs. Custom ecommerce platform coding can help you meet consumer expectations.

Consumers expect speedy, intuitive functions from your ecommerce store. This is doubly true of B2B and service-based companies, which tend to need ecommerce platform customizations more often.

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Our Process


Your business will need different things at different time. Assessment is the first step to figuring out what your ecommerce development needs are.


Your ecommerce development should be implemented with QA testing and the best practices throughout.


Your development needs to be put in a larger context of digital optimization. Rarely does one development on its own take you where you need to go. 

Ecommerce Development for Your Business

You might know what your goal for your ecommerce platform is. You might want to start with an expert analysis from digital marketers.

Typically, companies need:

  • Ecommerce development
  • Ecommerce migrations
  • Ecommerce integrations
  • Custom functionalities

…or something more specific to your business. You have to start with knowing what your options are, and which one will deliver the best results. 

Let’s look at some fundamentals of ecommerce design that remain more or less consistent across projects. 

  1. Responsive design complete with mobile optimization

Numbers of mobile users on websites in all industries are growing at all times. Your design needs to be responsive and easy to use on desktop computers, laptops, tablets and mobile phones. The process of. this is going to depend largely on your ecommerce platform. 

2. Support guest checkout and offer custom shipping options

There are certain actions a consumer can perform that will be valuable to you depending on your business. You need custom integrations to help you 

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Ecommerce Platforms: Steps to Success


We meet companies in ALL stages of ecommerce development. Some, believe it or not, are still pure brick and mortar. Others already know what they need for their ecommerce presence. We meet clients where they are, and take them to the next level.


Ecommerce platform work and development should never be a cookie cutter process. Our expertise lets us be creative and efficient with how we help solve your problems. 


All of our ecommerce platform work happens with testing and QA throughout to ensure an effective end result. 


We carry our testing and QA standards to the implementation process when we make the ecommerce platform work live on your website. 


Some tools are simple and self explanatory, others require training. We offer full assistance with using any of our ecommerce platform solutions. 


Ecommerce platform solutions rarely happen in a vacuum. We look for opportunities to optimize all elements of your platform after our solution is in place.

What Our Customers are Saying

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In this day and age, it’s not a question of if your business will adopt an ecommerce presence, but when. We can take you from 0 to 60 no matter even if you haven’t even chosen an ecommerce platform yet. 

This varies by the size and scope of the project in question. Ecommerce platforms and digital marketing rely on a combination of creative and technical strategies. Some are short term, but the most effective are mid-to-long term solutions that deliver compound results over time.  

Typically, each business encounters something they want to do that doesn’t fit into out-of-the box ecommerce solutions. Custom solutions preserve the security of your backend while making sure your front-end design is compelling and consistent. 

Need Ecommerce Platform Help?

Getting your Ecommerce platform work done right is crucial to having a secure, intuitive, platform.

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