Tag Archives: Viral Marketing
Tips for Online Marketing How To
In this article, we wanted to quickly answer some of the most asked online marketing questions and provide tips about the processes we use that can benefit the average website / business owner. There are no quick tips for online marketing that can get you to the first page of Google, but there are definitely some which would be a great start.
Posted in SEO Also tagged Backlinks, blog, Dmoz, Google, Internet Martketing, LinkVelocity, Online Marketing How To, Tips for Online Marketing Comments closed
The New Marketing Focus of General Motors
The General Motors Corporation emerged in 1931 as a leader in the US Auto industry. GM represents brands such as Cadillac, Chevrolet, GMC, Pontiac, and Hummer among others. In earlier decades, GM was responsible for introducing the world to iconic cars like the Camaro, the Corvette, the Seville, the Firebird, and most recently, the Escalade. The problem with these cars is that although they are beautiful, they do not appeal to consumers that are feeling the effects of the economic and environmental problems that we face in our current world. GM's lack of focus on engine efficiency and keeping customers coming back has finally, after years of inattention to market focus and overall poor management, has finally sent GM into a much publicized and very controversial bankruptcy. Innovative and dependable car manufactures like Honda and Toyota have been taking a large portion of their US market share for many years and the bankruptcy is only adding to this long standing trend. The service, reputation, and quality of GM's cars in recent years have declined forcing loyal US buyers to take their business elsewhere.
Posted in Business Strategy Also tagged commericals, Email Marketing, Facebook, gm motors, marketing focus, PPC, Search Engine Marketing, Social Media, YouTube Comments closed
Why Do We Need Marketing?
For anyone who runs a business of any kind, you'll know that the true question is not whether we need marketing, but how much do we need? A store owner can have the best products available on the market, and a top notch staff, and they will still flounder financially if no one is able to find their product. Even word of mouth is a form of marketing. It's impossible to simply put out a great product and expect to get financial rewards. As with any business, it takes money to make money. An investment in marketing is equally, if not more important than, the investments you make inventory and staff.
Posted in SEM Also tagged campaign, do we need marketing, Search Engine Marketing, Search Engine Optimization, SEM, SEO, SEO marketing, Social Media, subliminal Comments closed
Guerilla Marketing
Guerilla Marketing is a form of marketing through which consumers are targeted in places where they least expect. The term guerilla is taken from "guerilla warfare" which is characterized by unexpected attacks and ambushes when and where the enemy least expects it. *-In the marketing world, guerilla marketing is one of the most creative ways to advertise products and services. There are many different ways one can use guerilla marketing on numerous platforms; I am surprised more companies have not caught on. People remember things that surprise them and make them feel out of place. Guerilla marketing is demonstrated on the streets targeting high concentrations of pedestrian traffic, roads and highways in highly trafficked locations, and even online; but all guerilla marketing locations appear where people do not expect to be marketed to. Guerilla marketing is not meant to sell, just to spark a thought or idea that can lead one to want to buy. Like our COO Duran Inci always says "Nobody likes to be sold, but everyone likes to buy."
Posted in Marketing Also tagged Alternative marketing, Ambient marketing, buzz marketing, experimental marketing, Grassroots marketing, guerilla, guerilla marketing, jay conrad levinson, Presence marketing, promotions, shock marketing, The Guerrilla Marketing Handbook, undercover marketing, viral Comments closed
Viral Ads and Emails
The Internet has revolutionized the way people communicate. Finding dates, friends, products, services, cool things to watch, secret societies, committing crimes are among the many things done online. Millions of people interact with each other, at the same time, in different areas and on many different topics all thanks to the way that the internet has revolutionized communication.
Posted in Marketing Also tagged absolut vodka, email ads, emails, Internet Business, Internet Marketing, nike soccer, nintendo wii, ronaldinho, viral ads, viral videos, wii fit Comments closed
Word of Mouth Marketing
Word of Mouth marketing was essentially the first form of marketing. Before print, writing, television, radio, and other forms of modern technology the only way we were able to spread messages and knowledge was orally. This was more effective, descriptive, and elaborate than carving things into stone. People used oral traditions to pass on their messages, history, thoughts, and beliefs to each other and future generations. This is why we as humans have evolved to become great story tellers. It is in our human nature to tell each other stories and communicate with each other orally. We have since come a long way from the times when people would travel great distances to relay messages to neighboring towns, villages, and countries. Now with technology, we don’t have to worry about the old adage of “don’t kill the messenger.”
Posted in Business Online Also tagged blog, Facebook, marketing strategies, marketing technique, sharing, Social Media Marketing, Twitter, word of mouth marketing Comments closed
What Companies Use Viral Marketing?
Viral Marketing has become a very trendy way to promote and brand products/services of a company or organization. Many groups/companies are now using this strategy to get their message out. One of the most effective ways of implementing a viral marketing campaign is through videos. Many major companies are using videos to attract a wide audience.
Posted in SEM Also tagged Digg, Facebook, Internet, marketing technique, marketing video, MySpace, Social Media, viral marketing campaign, YouTube Comments closed
Free Internet Advertising
Everyone loves free stuff and internet advertising is no exception. Free internet advertising can come in the form of blogs, directories and classified ads. Most of these free services need to be implemented manually so it can take a lot of time; but it's free! Exposure for free; you put a bit of work into it but you are getting honest to goodness online visibility. While paid methods can be more effective, it isn't necessarily so as it still needs to be supported by a sensible and targeted strategy.
Posted in Business Online Also tagged Blogging, free internet advertising, internet advertising, marketing strategy, paid advertising, Pay Per Click, Podcast, Search Engine Optimization, SEM, SEO, Social Bookmarking, Social Media Comments closed
The Definition of Viral Marketing
Viral Marketing is somewhat of a new strategy, being coined within the last 12 years. The interesting thing about viral marketing is that it uses people as a medium to pass on a certain message. The strategies come into play when people are being engaged through the message. A good example of for viral marketing is the forward messages you get in the form of text messages and email. One day someone thought of the idea to attach a meaning to the context, forward it to all of his or her contacts, and request that they forward it as well. Eventually this message reached thousands of people.
Posted in SEM Also tagged buzz marketing, guerilla marketing, Internet Marketing, Marketing, marketing strategies, Online Marketing, Twitter Comments closed
Internet Marketing Tools to Stay Close to Customers
In recent writings, I have emphasized the importance of using efficient means of deploying precious marketing budget moneys during these tough economic times. Clearly, staying close to your customers, while always important, is even more so in such an environment. Internet Marketing again proves to be a valuable tool here.
Posted in Internet Marketing Services, Online Content Also tagged Email Marketing, Free Leads, Internet Marketing, Internet Marketing Services, Internet Marketing Tools, Online Marketing, Search Engine Optimization, SEO, Social Media, Website Optimization Comments closed
HOW TO CREATE AN ONLINE BRAND
Creating an online brand is no easy task. It requires a well-structured strategy and a good game plan. Since the competition is so great in the online marketplace, there's a thin line between making and losing money. Therefore, any brand should carry certain characteristics.
Posted in Internet Marketing Services Also tagged Branding, Marketing, Online Branding, Online Marketing, PPC, SEO Comments closed
How to Outsource Internet Marketing