Tracking backlinks is important, but you also want to track their growth. Why? Because you want to keep moving forward, and you can’t do that if you don’t keep getting more backlinks. It’s important to remember to keep expanding your web presence and your business endeavors, even if you seem to be doing well in the present.
You might not always have the customers or clients that you have now, and if you don’t continue to get more, your business could really suffer. That’s true if you’re selling goods or services, or if you’re just relying on revenue from people clicking on ads that are on your site. Either way, you want to keep new people coming there all the time.