Search Engine Ranking is getting a lot of notoriety lately and for good reason. The front pages of Google, Bing, Yahoo, and the like are the online equivalent of a Super Bowl Ad. Although they cost significantly less, they are the most notable and prestigious advertisements available in their medium. High search engine rankings also connect you directly with your target audience in a way not seen in traditional advertising. Search Engine Optimization (SEO) helps you improve your search engine rank through, as the name implies, optimization of your site for search engine friendliness and visibility. This optimization relies on three interrelated factors: technical formatting, content, and popularity.
Tag Archives: site traffic
Improve Search Engine Ranking
Posted in SEO Also tagged bing, Google, how to improve search engine rankings, how to improve serps, online presence, Search Engine Optimization, Search Engine Ranking, SEO, Yahoo Leave a comment
Security Implications of Social Media
We usually focus on the positives that social media can bring about, but right now we are going to hop to the other side of the fence for a bit and discuss some of the dangers that can arise via social media. Not too long ago, I was called out at work for something that was posted on my Facebook. It wasn’t anything offensive, just one of my friends happened to go on my profile while I was logged in, and put an unsettling status about me, which made my friends think that I put it about myself. Sure, it was all fun and games to my social circle, but when things like this get brought up at your place of business, it makes one think about the effects that social media can have on one’s life, safety, security, perceived character, and well being.
Posted in SEM Also tagged Branding, Facebook, generate leads, Internet, MySpace, online activity, online safety, security implications, socia media, social technology Comments closed