Tag Archives: pubcon

PubCon Conference

Eleven years ago, PubCon began as a conference for the first generation of search engine optimizers and webmasters in a London pub. Today it is one of the largest conferences dedicated to internet advertising, search engine optimization and marketing, and social media marketing. Conference attendees normally include media buyers, web designers, programmers, developers, publishers, website owners, e-commerce executives and creative directors.

It is held twice annually. The spring conference is in Austin, Texas. During the fall, the conference convenes in Las Vegas, Nevada in November.

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Google Search Algorithm and Developments from Matt Cutts at PubCon

Google Search Algorithm and Developments from Matt Cutts in PubconOptimum7 was at the PubCon Search Marketing Conference, which was held in Las Vegas, NV on November 7-14, 2009. This was our first time at PubCon. The sessions in the conference included topics from Search Engine Optimization to Affiliate Marketing and basic technical aspects of Search Marketing to Conversion Optimization. The event was  very well organized and informative providing attendees a forum to network and share experiences and insights.

Perhaps one of the key moments of the conference was towards the end at the Search Engine Smackdown where Matt Cutts (Google Software Engineer in charge of WebSpam) discussed some of the latest developments which can affect search results and increase efficiency for users as well as webmasters. Here are the key points:

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