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How to Improve Your Website

Improving your website isn’t simply about design or SEO (Search Engine Optimization). A properly implemented and tested website may be the single greatest effort your can make on behalf of your online business. Research shows that the vast majority of people who view your website will X out within ten seconds. This means that you must use your skill to catch the eye of a viewer and convince them to stay - all in less time than it takes to type a search term. Understanding the various aspects of a website and how they impact viewers can help you decide what your website should look like, how it should be set up and how you present information to viewers.
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How Google’s New Algorithm Will Affect SEO

Recent changes in Google's search engine algorithm have affected how pages show up in SERPs. Few outside of the tech literati understand precisely how these changes were set up or exactly how they work, but the changes are pretty evident, and will require some rethinking by SEO marketers. Here are some things that are coming into play with the new Google algorithm:
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