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	<title>Internet Marketing Articles &#187; Internet Business</title>
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	<link>http://www.optimum7.com/internet-marketing</link>
	<description>Online Marketing Done Right</description>
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		<title>Internet Business</title>
		<link>http://www.optimum7.com/internet-marketing/business-strategy/internet-business.html</link>
		<comments>http://www.optimum7.com/internet-marketing/business-strategy/internet-business.html#comments</comments>
		<pubDate>Wed, 20 Apr 2011 20:18:21 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[Business Online]]></category>
		<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[merchant account]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[successful internet business]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4020</guid>
		<description><![CDATA[Whether you are an existing business or you a start-up company, you may find that conducting your business online could prove to be a successful and ultimately profitable venture. The benefits of doing business online far outweigh traditional local business opportunities.]]></description>
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		<title>How Does Affiliate Marketing Work</title>
		<link>http://www.optimum7.com/internet-marketing/affiliate-marketing/how-does-affiliate-marketing-work.html</link>
		<comments>http://www.optimum7.com/internet-marketing/affiliate-marketing/how-does-affiliate-marketing-work.html#comments</comments>
		<pubDate>Thu, 06 May 2010 16:03:11 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Affiliate Marketing Strategy]]></category>
		<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pay Per Lead]]></category>
		<category><![CDATA[Pay Per Sale]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=2327</guid>
		<description><![CDATA[Back in the day when every business had a storefront, some enterprising business owners developed a simple concept: finder’s fees. They would pay for a lead or sale - often quite well. Today, this idea has been updated to a program known as affiliate marketing. Affiliate marking allows Internet business owners to capitalize on word of mouth and partners to increase their sales and their profits. It is one of the most popular methods for advertising a business.]]></description>
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		<title>Viral Ads and Emails</title>
		<link>http://www.optimum7.com/internet-marketing/marketing/viral-ads-and-emails.html</link>
		<comments>http://www.optimum7.com/internet-marketing/marketing/viral-ads-and-emails.html#comments</comments>
		<pubDate>Fri, 05 Jun 2009 02:32:22 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[email ads]]></category>
		<category><![CDATA[emails]]></category>
		<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[nike soccer]]></category>
		<category><![CDATA[nintendo wii]]></category>
		<category><![CDATA[ronaldinho]]></category>
		<category><![CDATA[viral ads]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[viral videos]]></category>
		<category><![CDATA[wii fit]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=582</guid>
		<description><![CDATA[The Internet has revolutionized the way people communicate. Finding dates, friends, products, services, cool things to watch, secret societies, committing crimes are among the many things done online. Millions of people interact with each other, at the same time, in different areas and on many different topics all thanks to the way that the internet has revolutionized communication.]]></description>
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		<title>The Most Valuable Prospect &amp; The Most Valuable Tool</title>
		<link>http://www.optimum7.com/internet-marketing/new-articles/the-most-valuable-prospect-the-most-valuable-tool.html</link>
		<comments>http://www.optimum7.com/internet-marketing/new-articles/the-most-valuable-prospect-the-most-valuable-tool.html#comments</comments>
		<pubDate>Tue, 08 Jul 2008 16:54:56 +0000</pubDate>
		<dc:creator>Arthur</dc:creator>
				<category><![CDATA[New Articles]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Internet Business]]></category>
		<category><![CDATA[Prospect]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4</guid>
		<description><![CDATA[Prospect Lists, Telephone Directories, Databases, Mail Lists, Print Advertising, Radio &#038; TV advertising, Trade Shows, Direct Mail, Coupon Books and Mailers, Restaurant Placemats, Billboards, Direct Mail, and, oh yes, Telemarketing … you know them all.  All proven methods supposedly as part of marketing strategies to promote sales, generate leads and establish brand names.  What do they all have in common?  Among countless other things, all have low levels (small percentages) of success.  They all depend on the laws of probability that a tiny percentage of recipients of the marketing message will be received at precisely the time the “prospect” is actually interested in actually buying the very product or service that is being offered.  For instance, it is commonly believed, and accepted that a 1% response rate to a direct mail piece is “good.”  And if you follow up the mailing with a telephone call (at significant additional expense), you can increase this rate to a lofty 3%!  

Aside from the sarcasm, it is clear that traditional marketing is a numbers game that is inefficient almost by definition and certainly in measured results.  The cost in production, editing, delivering, following through et al create a precarious cost-benefit justification for even the most aggressive marketer.]]></description>
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