There are many rules to Search Engine Optimization, if we mentioned all the rules here, I think it would easily take over 300 pages. Therefore, we will list the most important Search Engine Optimization Rules. These are all “Must Do” rules and should be the first tasks to complete in an SEO project.
- On Site Optimization – This was the only way SEO was possible in the 1990s. However, it’s still valid today. The Title of the page is the most important element on the site. “Meta Description” and “Meta Keywords” can still make a difference although some SEOs would disagree.In our experience, an “H1 Tag” and “Image Alt Tags” are essential as well. Of course, the competition should always be analyzed before making these edits or changes. Overall, the page must be relevant to the term which is targeted.
Google and Yahoo both have local search services but many businesses are unaware of this and their potential benefits. Many people do not know that they are free to register and can have huge positive results for their businesses. Once you get your business listed in local services, you will start showing up on their map features like Google Maps and Yahoo Maps.