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	<title>Internet Marketing Articles &#187; Google Adwords</title>
	<atom:link href="http://www.optimum7.com/internet-marketing/tag/google-adwords/feed" rel="self" type="application/rss+xml" />
	<link>http://www.optimum7.com/internet-marketing</link>
	<description>Online Marketing Done Right</description>
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		<item>
		<title>How to Improve Online Business Using Google SEO (Search Engine Optimization) and PPC</title>
		<link>http://www.optimum7.com/internet-marketing/advertising/how-to-improve-online-business.html</link>
		<comments>http://www.optimum7.com/internet-marketing/advertising/how-to-improve-online-business.html#comments</comments>
		<pubDate>Wed, 02 Nov 2011 02:00:45 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[improve business online]]></category>
		<category><![CDATA[improve your online business]]></category>
		<category><![CDATA[online business consultants]]></category>
		<category><![CDATA[Pay Per Click Management]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[seo elements]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=6069</guid>
		<description><![CDATA[If you want to improve online business, you should begin with optimizing your site. Study your analytics to see what works, test to see what might work better, and then apply your findings to targeted search engine optimization (SEO) and pay-per-click (PPC) campaigns.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Engine Optimization Proposal</title>
		<link>http://www.optimum7.com/internet-marketing/seo-consulting/search-engine-optimization-proposal.html</link>
		<comments>http://www.optimum7.com/internet-marketing/seo-consulting/search-engine-optimization-proposal.html#comments</comments>
		<pubDate>Fri, 01 Jul 2011 15:54:18 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEO Consulting]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Content Management System]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[search engines rankings]]></category>
		<category><![CDATA[SEO Experts]]></category>
		<category><![CDATA[seo firm]]></category>
		<category><![CDATA[SEO professionals]]></category>
		<category><![CDATA[seo proposal]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4518</guid>
		<description><![CDATA[A search engine optimization proposal should take into account the competitiveness of keywords a business will target. Prices vary from $600 - $10,000 monthly, so you should compare proposals to be sure you are getting a good value. When comparing proposals, you should look for long term vision, referrals, metrics, and clear language. Steer clear of proposals that lack any of these aspects.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PPC Campaign Management; Why You May Need a New Campaign</title>
		<link>http://www.optimum7.com/internet-marketing/search-engine-marketing/ppc-campaign-management-why-you-may-need-a-new-campaign.html</link>
		<comments>http://www.optimum7.com/internet-marketing/search-engine-marketing/ppc-campaign-management-why-you-may-need-a-new-campaign.html#comments</comments>
		<pubDate>Wed, 29 Jun 2011 03:58:46 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Advertisement]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[PPC campaign management]]></category>
		<category><![CDATA[PPC Campaigns]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[split tests]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4503</guid>
		<description><![CDATA[PPC campaigns can drive targeted customers to your site and provide you with the analytical data you need to maximize conversions. In fact, because you only pay when someone clicks on your ads, PPC is one of the most cost effective advertising models available today. However, in unskilled hands, a Google AdWords marketing campaign can prove a waste of advertising assets that leads to inconclusive information and lost revenue. ]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PPC Services</title>
		<link>http://www.optimum7.com/internet-marketing/sem/ppc-services.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/ppc-services.html#comments</comments>
		<pubDate>Mon, 20 Jun 2011 20:47:06 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Content Network]]></category>
		<category><![CDATA[google ppc services]]></category>
		<category><![CDATA[increase conversion rates]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[pay per click services]]></category>
		<category><![CDATA[ppc services]]></category>
		<category><![CDATA[Quality Score]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4433</guid>
		<description><![CDATA[A popular way for many businesses to advertise on the Internet is by using the Pay Per Click (PPC) method. Advertisers use this approach to drive traffic to their website, and each time a user clicks the link to their website from a search engine, the advertiser pays the search engine. Google is a leader in the successful use of this advertising model, and Google Adwords is a pay per click service that businesses pay only if a person clicks on an advertisement that appears next to relevant search results in Google. A major selling point of Adwords is that businesses can advertise using this service regardless of budget.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Landing Page Conversions</title>
		<link>http://www.optimum7.com/internet-marketing/conversion-optimization/landing-page-conversions.html</link>
		<comments>http://www.optimum7.com/internet-marketing/conversion-optimization/landing-page-conversions.html#comments</comments>
		<pubDate>Fri, 10 Jun 2011 20:52:05 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Conversion Optimization]]></category>
		<category><![CDATA[call to action]]></category>
		<category><![CDATA[Conversions]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[images]]></category>
		<category><![CDATA[landing page conversions]]></category>
		<category><![CDATA[landing page layout]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[multivariate testing]]></category>
		<category><![CDATA[relevant links]]></category>
		<category><![CDATA[Split Testing]]></category>
		<category><![CDATA[text]]></category>
		<category><![CDATA[transactional landing pages]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4374</guid>
		<description><![CDATA[Every time a visitor lands on your website, it is an opportunity to gain a customer. This visitor will probably reach your site by clicking an advertisement or an organic link that leads to your landing page. Your landing page is responsible for converting your visitors into a paying customers.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Adwords Keyword Tool</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/google-adwords-keyword-tool.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/google-adwords-keyword-tool.html#comments</comments>
		<pubDate>Mon, 23 May 2011 03:45:07 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[adwords certified]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[internet marketing campaign]]></category>
		<category><![CDATA[keyword tool]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[pay per click techniques]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Split Testing]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4213</guid>
		<description><![CDATA[One of Google’s most profitable products  is AdWords. It is a major sponsored search platform that allows users to capitalize on targeted keyword research. Implementing a solid internet marketing campaign may need to include the use of pay per click (PPC) techniques.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/google-adwords-keyword-tool.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adword Certification</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/adword-certification.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/adword-certification.html#comments</comments>
		<pubDate>Wed, 18 May 2011 13:36:15 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[adword certification]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[goals]]></category>
		<category><![CDATA[google advertising professional]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[ppc strategy]]></category>
		<category><![CDATA[Split Testing]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4169</guid>
		<description><![CDATA[An effective internet marketing strategy can help you build your business by increasing traffic and conversions. Pay per click (PPC) and sponsored search techniques might need to be included in your online marketing strategy. The ads located at the top and right columns of search engine results pages are sponsored or paid ads. When a user searches for terms that match your ad, the ad is displayed. Each time a user clicks on your ad and goes to your site, you pay the search engine a specific amount which is also called CPC. (cost per click).]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/adword-certification.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Certification</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/google-certification.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/google-certification.html#comments</comments>
		<pubDate>Mon, 09 May 2011 21:01:04 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[Conversions]]></category>
		<category><![CDATA[google advertising professional]]></category>
		<category><![CDATA[google certification]]></category>
		<category><![CDATA[internet marketing campaign]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Traffic]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4116</guid>
		<description><![CDATA[If you want more traffic and conversions, you need to have a strong online marketing strategy. An effective marketing strategy might have to include sponsored search and several PPC (pay per click) strategies. These are paid ads that appear in the top and right column of search engine results pages.  Your ads are shown to the user if the search term is related to your ads and you only pay if a user actually clicks on your ad to go to your site.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/google-certification.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Internet Marketing Review</title>
		<link>http://www.optimum7.com/internet-marketing/internet-marketing-management/internet-marketing-review.html</link>
		<comments>http://www.optimum7.com/internet-marketing/internet-marketing-management/internet-marketing-review.html#comments</comments>
		<pubDate>Thu, 21 Apr 2011 20:25:31 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Internet Marketing Management]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Google Webmaster Tools]]></category>
		<category><![CDATA[Internet Marketing Companies]]></category>
		<category><![CDATA[internet marketing review]]></category>
		<category><![CDATA[Internet Marketing Tools]]></category>
		<category><![CDATA[internet success]]></category>
		<category><![CDATA[Search Engine Friendly]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=4030</guid>
		<description><![CDATA[There are many tools claiming to assist in offering you internet success and it might be overwhelming for someone looking to start an internet business. It's important to know how to differentiate the great resources and tools from the weak.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/internet-marketing-management/internet-marketing-review.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PPC Management Software</title>
		<link>http://www.optimum7.com/internet-marketing/ppc/ppc-management-software.html</link>
		<comments>http://www.optimum7.com/internet-marketing/ppc/ppc-management-software.html#comments</comments>
		<pubDate>Thu, 17 Mar 2011 20:16:55 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[PPC]]></category>
		<category><![CDATA[client consultation]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Landing Page Creation]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[PPC Management]]></category>
		<category><![CDATA[ppc management software]]></category>
		<category><![CDATA[ppc software]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3873</guid>
		<description><![CDATA[If you are interested in Pay per Click (PPC) management software, you are likely looking to have your site listed more prevalently on the search engines through use of Sponsored Search programs like Google Adwords and Microsoft Adcenter.  Search Engine Marketing is the promotion of an internet website resulting in a site being listed highly in the major search engines including Google, Yahoo, Bing, etc. Search Engine Marketing is done effectively using 2 methods; organic Search Engine Optimization (SEO) or PPC.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/ppc/ppc-management-software.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Local Business Search Marketing</title>
		<link>http://www.optimum7.com/internet-marketing/sem/local-business-search-marketing.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/local-business-search-marketing.html#comments</comments>
		<pubDate>Thu, 17 Feb 2011 21:44:05 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[building relevant landing pages]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[local business search marketing]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[Local Search Marketing]]></category>
		<category><![CDATA[more visibility]]></category>
		<category><![CDATA[pay per click campaign]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Quality Score]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3722</guid>
		<description><![CDATA[If you are a local business, you may think that search engine marketing isn’t necessary for you. That’s only for the big companies and corporations right? What are the odds that someone in your town would use a search engine to try and find you?]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/local-business-search-marketing.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Base Management</title>
		<link>http://www.optimum7.com/internet-marketing/google-optimization/google-base-management.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-optimization/google-base-management.html#comments</comments>
		<pubDate>Fri, 04 Feb 2011 21:31:15 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Optimization]]></category>
		<category><![CDATA[descriptions]]></category>
		<category><![CDATA[feed management system]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[google base management]]></category>
		<category><![CDATA[google merchant center]]></category>
		<category><![CDATA[images]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[product names]]></category>
		<category><![CDATA[sku numbers]]></category>
		<category><![CDATA[upc numbers]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3651</guid>
		<description><![CDATA[You are a company with an abundance of products that you need to get out there. No sense in having all those sku's if the world doesn’t get to see it. At this point it’s just a matter of getting these products out there to be viewed by the masses. How do you go about that? Google Base Management, that’s how! We’ll start by exploring the nature of Management systems in general.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is SEO?</title>
		<link>http://www.optimum7.com/internet-marketing/search-engine-optimization/what-is-seo.html</link>
		<comments>http://www.optimum7.com/internet-marketing/search-engine-optimization/what-is-seo.html#comments</comments>
		<pubDate>Wed, 26 Jan 2011 20:43:07 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[google adword]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[headers]]></category>
		<category><![CDATA[html code]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[market niche]]></category>
		<category><![CDATA[meta information]]></category>
		<category><![CDATA[monitoring and analysis]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[SERPS]]></category>
		<category><![CDATA[tags]]></category>
		<category><![CDATA[what is seo]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3596</guid>
		<description><![CDATA[SEO, or Search Engine Optimization, is a complex set of strategies implemented to increase your company’s website rankings in the SERPs, or Search Engine Results Pages, which can lead to increased visibility, leads, sales and profits.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/search-engine-optimization/what-is-seo.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Click Management and Pay per Click</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/click-management-and-pay-per-click.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/click-management-and-pay-per-click.html#comments</comments>
		<pubDate>Sat, 22 Jan 2011 04:34:51 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[advertising campaign]]></category>
		<category><![CDATA[click management]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[increased conversions]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[ppc strategy]]></category>
		<category><![CDATA[search terms]]></category>
		<category><![CDATA[target demographic]]></category>
		<category><![CDATA[valuable keywords]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3571</guid>
		<description><![CDATA[Managing a Pay per Click advertising campaign can lead to increased conversions, particularly if you already have a web presence but aren’t seeing any profits yet. Although a Pay per Click campaign is not easy to optimize, it is money well spent. The best part is that you don’t pay a cent unless someone actually clicks on your advertisement. Of course, whether they stay on your landing page and continue to click through your website is another matter. For that you need the services of an experienced AdWords Certified Partner Company.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PPC Keyword Research</title>
		<link>http://www.optimum7.com/internet-marketing/sem/ppc-keyword-research.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/ppc-keyword-research.html#comments</comments>
		<pubDate>Thu, 06 Jan 2011 01:29:42 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[keyword tool]]></category>
		<category><![CDATA[long tailed keyword]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ppc keyword research]]></category>
		<category><![CDATA[ppc strategy]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3513</guid>
		<description><![CDATA[If you’re getting ready to embark on a PPC campaign on Google AdWords or Microsoft’s adCenter, keyword research is vital to make it successful. A single keyword can cost as much as $80 per click, so it’s important to make sure it’s the right one to drive people to your site.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google AdWords vs. Microsoft adCenter</title>
		<link>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-vs-microsoft-adcenter.html</link>
		<comments>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-vs-microsoft-adcenter.html#comments</comments>
		<pubDate>Thu, 06 Jan 2011 01:03:32 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[mobile ad]]></category>
		<category><![CDATA[PPC ad]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[PPC traffic]]></category>
		<category><![CDATA[text ad]]></category>
		<category><![CDATA[video ad]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3500</guid>
		<description><![CDATA[Google AdWords and Microsoft adCenter are both very useful tools when it comes to launching a PPC campaign. While there are some differences between the two, they can be equally efficient at getting your PPC campaign exposure.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-vs-microsoft-adcenter.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Find Keywords for Google AdWords</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/how-to-find-keywords-for-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/how-to-find-keywords-for-google-adwords.html#comments</comments>
		<pubDate>Wed, 05 Jan 2011 02:38:52 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[how to find keywords]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[keyword tools]]></category>
		<category><![CDATA[keywords for adwords]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ppc strategy]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3493</guid>
		<description><![CDATA[Having the proper keywords is vital to launching a successful Google AdWords campaign. Clicks can range in price from $2 all the way up to $80 per click. Because of that cost, you want to make sure you’re using exactly the right keywords to target the right audience for your site. So, how can you do that?]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/how-to-find-keywords-for-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Who Should Use Google AdWords?</title>
		<link>http://www.optimum7.com/internet-marketing/sem/who-should-use-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/who-should-use-google-adwords.html#comments</comments>
		<pubDate>Sun, 12 Dec 2010 18:27:47 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[local targeting]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ppc service]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[small businesses]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3406</guid>
		<description><![CDATA[Perhaps your business is just starting out and you’re wondering why you should use Google AdWords for marketing your business? We believe that everyone should use Google Adwords in some way or form. Whether your business is small or large, you should be targeting online users and the fastest way to do that is Google AdWords. If your demographic is online at all, Google AdWords is the way to reach them.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/who-should-use-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Pay Per Click Search Engine Sites</title>
		<link>http://www.optimum7.com/internet-marketing/sem/best-pay-per-click-search-engine-sites.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/best-pay-per-click-search-engine-sites.html#comments</comments>
		<pubDate>Fri, 10 Dec 2010 03:45:27 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[increase conversions]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[multi-variable tests]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[search engine sites]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3391</guid>
		<description><![CDATA[Google has held the largest market share of online users for the past 10 years. But with the recent merger of Yahoo and Bing, the new Microsoft adCenter is giving Google a run for their money. The rise in popularity of social media throws another hat in the ring, although Facebook isn’t really a search engine site per se. Choosing between these options to start your pay per click (PPC) campaign can be difficult at best. How can you know where your business’s precious marketing dollars will be best spent? Let’s start by understanding what each search engine site has to offer.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/best-pay-per-click-search-engine-sites.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Microsoft adCenter Advertisement</title>
		<link>http://www.optimum7.com/internet-marketing/sem/microsoft-adcenter-advertisement.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/microsoft-adcenter-advertisement.html#comments</comments>
		<pubDate>Thu, 09 Dec 2010 16:28:19 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[optimize conversions]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[sponsored search experts]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3383</guid>
		<description><![CDATA[It used to be that undertaking a PPC (Pay Per Click) campaign was only advisable on Google Adwords, because it had the lion’s share of users who want to search the web. Here at Optimum7, we have been saying this for years, because a PPC campaign can be costly. In the past, Yahoo! and Bing (MSN) did not provide enough visibility to warrant the money; but now all of that is changed.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/microsoft-adcenter-advertisement.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Alternative to Google AdWords</title>
		<link>http://www.optimum7.com/internet-marketing/sem/alternative-to-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/alternative-to-google-adwords.html#comments</comments>
		<pubDate>Thu, 09 Dec 2010 16:16:09 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[alternative to google adWords]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Microsoft AdCenter]]></category>
		<category><![CDATA[PPC Ads]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3376</guid>
		<description><![CDATA[Generally speaking, Google has held the biggest market share of online users for quite some time. So, it wasn’t always worth your money to go somewhere other than Google Adwords for a Sponsored Search Marketing campaign. But now, with the merger of Yahoo and Bing, it’s more worthwhile to explore an alternative to Google AdWords.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/alternative-to-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Customer Relationship Management (CRM) Systems</title>
		<link>http://www.optimum7.com/internet-marketing/internet-marketing-management/customer-relationship-management-crm-systems.html</link>
		<comments>http://www.optimum7.com/internet-marketing/internet-marketing-management/customer-relationship-management-crm-systems.html#comments</comments>
		<pubDate>Wed, 01 Dec 2010 01:26:30 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Internet Marketing Management]]></category>
		<category><![CDATA[analysis]]></category>
		<category><![CDATA[Better PPC Ads]]></category>
		<category><![CDATA[crm systems]]></category>
		<category><![CDATA[customer relationship management systems]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[google searches]]></category>
		<category><![CDATA[higher productivity]]></category>
		<category><![CDATA[increased profitibilty]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[social media campaigns]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3333</guid>
		<description><![CDATA[Customer Relationship Management (CRM) involves an all encompassing system of managing interactions with customers and prospective clients. Successful CRM leads to better business, higher productivity, and increased profitability.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/internet-marketing-management/customer-relationship-management-crm-systems.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google AdWords Landing Pages</title>
		<link>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-landing-pages.html</link>
		<comments>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-landing-pages.html#comments</comments>
		<pubDate>Mon, 01 Nov 2010 17:59:13 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google AdWords Landing Pages]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[SEO specialists]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3226</guid>
		<description><![CDATA[Building an innovative online business takes time, patience and ingenuity. Most leading Internet Marketing Professionals know it also takes a successful Google AdWords campaign. AdWords, Google’s version of PPC (Pay per Click) advertising, virtually leads the market in creative advertising solutions. Customizable and intuitive, the program allows online business owners to target prequalified traffic, which in turn generates higher conversion rates. When used simultaneously with a well thought out and implemented optimization plan, Google AdWords can have a big impact on the bottom line.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-landing-pages.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Manage Google AdWords</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/manage-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/manage-google-adwords.html#comments</comments>
		<pubDate>Wed, 29 Sep 2010 03:11:02 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Increase Revenue]]></category>
		<category><![CDATA[Manage Google AdWords]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3058</guid>
		<description><![CDATA[The importance of implementing an SEO (Search Engine Optimization) program and all of its related components is essential for any website. Content, content syndication, organic link building, keyword analysis and design all play a role in creating a highly visible web site.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/manage-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google AdWords Management Services</title>
		<link>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-management-services.html</link>
		<comments>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-management-services.html#comments</comments>
		<pubDate>Wed, 29 Sep 2010 02:49:40 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[conversion rates]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google AdWords Management Services]]></category>
		<category><![CDATA[Google AdWords Services]]></category>
		<category><![CDATA[Social Media Optimization]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3051</guid>
		<description><![CDATA[As an online business owner, one of the best decisions you can make is to work with a company that specializes in Google AdWords. Researching for the right Adwords Management Service is critical to more fully understand what you can expect, what your responsibilities are and to see for yourself case studies or other proof of success using Adwords in terms of CTR, Conversion rates and etc.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/search-engine-marketing/google-adwords-management-services.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Complete Internet Marketing</title>
		<link>http://www.optimum7.com/internet-marketing/business-online/complete-internet-marketing.html</link>
		<comments>http://www.optimum7.com/internet-marketing/business-online/complete-internet-marketing.html#comments</comments>
		<pubDate>Tue, 21 Sep 2010 00:37:27 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Business Online]]></category>
		<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Banner Ads]]></category>
		<category><![CDATA[Complete Internet Marketing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Sponsored Search]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=3023</guid>
		<description><![CDATA[Complete Internet Marketing is a prodigious goal.  It includes a blizzard of processes that involve specialties and sub-specialties.  So by definition, it is “Doing it All.”

We will briefly discuss the major categories of Internet Marketing.  However, bear in mind, that each category involves hundreds of processes and steps that would be almost impossible for one individual to do on his own.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/business-online/complete-internet-marketing.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Interactivity in Online Marketing</title>
		<link>http://www.optimum7.com/internet-marketing/internet-visibility/interactivity-in-online-marketing.html</link>
		<comments>http://www.optimum7.com/internet-marketing/internet-visibility/interactivity-in-online-marketing.html#comments</comments>
		<pubDate>Fri, 18 Jun 2010 20:38:30 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Internet Visibility]]></category>
		<category><![CDATA[Forum]]></category>
		<category><![CDATA[forums]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Interactivity]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Traffic]]></category>
		<category><![CDATA[videos]]></category>
		<category><![CDATA[webinars]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=2597</guid>
		<description><![CDATA[Interactivity in online marketing gives you many more ways to make personal connections with your audience, which makes it far more likely that you can turn prospects into paying customers. With the advent of the internet, the old days of pounding the streets or the telephone making cold calls became tools of the past. Now, you can contact and interact with potential customers in ways that would have been impossible or impossibly expensive just a few years ago. You can use your website or blog to attract visitors, and then use interactive features such as webinars, videos, forums, and auto responder email sequences to get them convinced they need to buy from you.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/internet-visibility/interactivity-in-online-marketing.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Automotive Internet Marketing Solutions</title>
		<link>http://www.optimum7.com/internet-marketing/internet-marketing-strategy/automotive-internet-marketing-solutions.html</link>
		<comments>http://www.optimum7.com/internet-marketing/internet-marketing-strategy/automotive-internet-marketing-solutions.html#comments</comments>
		<pubDate>Thu, 17 Jun 2010 20:07:11 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Internet Marketing Strategy]]></category>
		<category><![CDATA[automotive business]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet Marketing Solutions]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[paid advertising]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=2586</guid>
		<description><![CDATA[The internet is a dynamic and rapidly growing arena for marketing products and services in every industry. Automotive internet marketing solutions help parts dealers, auto manufacturers, new car dealers, used car dealers, salvage yard operators and auto accessories distributors increase their business growth by attracting the attention of millions of potential customers online.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/internet-marketing-strategy/automotive-internet-marketing-solutions.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hiring a Google Adwords Certified Company</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/hiring-a-google-adwords-certified-company.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/hiring-a-google-adwords-certified-company.html#comments</comments>
		<pubDate>Wed, 07 Apr 2010 02:27:55 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Adwords Certification]]></category>
		<category><![CDATA[Google Adwords Certified Company]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=2065</guid>
		<description><![CDATA[Making the decision to hire an outside consultant to help you with your pay per click management, campaigns and ad copy creation process can be one of the biggest decisions you make for the health of your company. If you have decided to hire a consultant, it is critical that you hire a Google Adwords Certified Consultant. This will ensure that your pay per click campaign will be setup accurately and effectively. We all know what a big impact a properly designed and implemented pay per click campaign can make.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/hiring-a-google-adwords-certified-company.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Most Important Google Analytics Elements</title>
		<link>http://www.optimum7.com/internet-marketing/google-analytics/most-important-google-analytics-elements.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-analytics/most-important-google-analytics-elements.html#comments</comments>
		<pubDate>Wed, 07 Apr 2010 02:02:37 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[search results]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO consulting firm]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=2069</guid>
		<description><![CDATA[Google Analytics is a set of free tools offered by Google. They allow website owners to view detailed statistics about their websites and how viewers use them. Information is also available regarding where web traffic comes from. Because it is free, easy to use and simple to acquire, everyone with a website should be using it. While Google Analytics is loaded with features, there are several features that stand above the rest.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-analytics/most-important-google-analytics-elements.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Should You Start A PPC Campaign?</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/when-should-you-start-a-ppc-campaign.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/when-should-you-start-a-ppc-campaign.html#comments</comments>
		<pubDate>Thu, 11 Feb 2010 19:29:57 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Online Branding]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engine Page Results]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEPS]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1820</guid>
		<description><![CDATA[Pay per Click is a form of paid online advertising that, in most instances such as in Google Adwords, provides advertisers the ability to bid for ad space on the first page of Search Engine Page Results (SERPs).  The chief advantages for the advertiser are:]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/when-should-you-start-a-ppc-campaign.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>When Is Google AdWords Necessary?</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/when-is-google-adwords-necessary.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/when-is-google-adwords-necessary.html#comments</comments>
		<pubDate>Thu, 11 Feb 2010 19:26:31 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[cpc]]></category>
		<category><![CDATA[Google Adwords Campaign]]></category>
		<category><![CDATA[return on investment]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Search Engine Result Page]]></category>
		<category><![CDATA[SERP]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1796</guid>
		<description><![CDATA[It's important to have an understanding of what Google AdWords is and how it works. With AdWords, advertisers pick keywords they believe will be relevant to their website and their marketing strategies. They then bid on the keywords and phrases, with the highest bidders having their ads above the top search engine results (shaded in yellow) and/or along the right side of the first Search Engine Result Page (SERP). The cost per click (CPC) is then formulated according to how the bids were priced; what makes AdWords so unique, though, is the advertiser doesn't pay for the placement itself. What's paid for is each click on the ad that brings the web surfer to the advertiser's optimized landing page.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/when-is-google-adwords-necessary.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Does Google Advertisement Work?</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/does-google-advertisement-work.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/does-google-advertisement-work.html#comments</comments>
		<pubDate>Tue, 19 Jan 2010 18:48:02 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Organic SEO]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[Social Media Optimization]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1619</guid>
		<description><![CDATA[There is a lot of hype surrounding Google Advertisement through AdWords, but does their program live up to it all? This is a really important question to answer, as Google clearly leads all online internet advertising brands. Google's PPC (Pay per Click) program works immediately to produce results that organic SEO can take months to achieve. However, in assessing Adwords, you must first define success.  Is Adwords your entire online marketing approach or is it part of a broader, more diversified set of strategies to promote your online business?  Is it a short, intermediate or long term strategy?  How many clicks does it take to make a sale?  What is your net profit / sale?  Is it worth it?  Clearly you have to answer these questions, be conservative and really do the math so that you know what success really looks like.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/does-google-advertisement-work.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Benefits of Google AdWords</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/benefits-of-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/benefits-of-google-adwords.html#comments</comments>
		<pubDate>Thu, 14 Jan 2010 19:54:54 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Organic SEO]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1615</guid>
		<description><![CDATA[Adwords is the Pay per Click-based Google product that allows advertisers to more precisely target their chosen audience. The technology that powers AdWords allows its users to define a list of words and phrases (keywords) that act as a trigger for the PPC ad. Once triggered, AdWords displays the associated advertisements (ad copy or Adtext), effectively allowing businesses to easily target those most likely to be interested in their products or services.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/benefits-of-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Getting the Most Out of PPC</title>
		<link>http://www.optimum7.com/internet-marketing/ppc/getting-the-most-out-of-ppc.html</link>
		<comments>http://www.optimum7.com/internet-marketing/ppc/getting-the-most-out-of-ppc.html#comments</comments>
		<pubDate>Mon, 11 Jan 2010 10:03:16 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[PPC]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[CTR]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Negative keywords]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Organic SEO]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC campaign]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[seo campaign]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1554</guid>
		<description><![CDATA[One of the most popular online advertising methods is Pay per Click, or PPC. Using this method, advertisers only pay when a user clicks on their ad, and is redirected to their site. Many web site owners use this method because it is an economical way to reach targeted customers right away, rather than waiting for months via an organic SEO campaign. The cost of PPC advertising campaigns can vary greatly, because advertisers choose their budget on a daily basis.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/ppc/getting-the-most-out-of-ppc.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Finding Relevant Keywords</title>
		<link>http://www.optimum7.com/internet-marketing/sem/finding-relevant-keywords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/finding-relevant-keywords.html#comments</comments>
		<pubDate>Fri, 08 Jan 2010 14:01:11 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[google keyword tool]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[wordtracker]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1494</guid>
		<description><![CDATA[Once you have developed a website, your next step is marketing that website to achieve the highest visibility, the greatest number of site visits and conversions. Finding relevant keywords is the most fundamental building block towards successful internet marketing and Search Engine Optimization (SEO). Simply put, keywords are the search words or phrases your potential customers are likely to use when searching for your product or service. It isn’t enough to just develop a list of words that seem related to your business. Instead, you must employ a strategy to continually research to find and uncover unique and relevant keywords. ]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/finding-relevant-keywords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Outsourcing Google AdWords Services</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/outsourcing-google-adwords-services.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/outsourcing-google-adwords-services.html#comments</comments>
		<pubDate>Thu, 07 Jan 2010 13:15:16 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Conversion Optimization]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[CTR]]></category>
		<category><![CDATA[google adword services]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[outsourcing]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1525</guid>
		<description><![CDATA[While Google Adwords is readily utilized through the abundant tools offered by Google, when you are utilizing AdWords services for your websites, one of the considerations that you may make relates to whether or not you should be outsourcing your Adwords management, so that you can free time up for other purposes. If your time is valuable and you believe that it can be better spent in some other way, or you worry that you are not qualified to make the revisions required on an AdWords account, then it may be advisable for you to consider bringing someone onto your team to manage your AdWords services. Outsourcing your Adwords’ services potentially is the smartest decision you can make.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/outsourcing-google-adwords-services.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Paid Search vs. Organic Search</title>
		<link>http://www.optimum7.com/internet-marketing/paid-search/paid-search-vs-organic-search.html</link>
		<comments>http://www.optimum7.com/internet-marketing/paid-search/paid-search-vs-organic-search.html#comments</comments>
		<pubDate>Wed, 23 Dec 2009 15:09:57 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Organic Search]]></category>
		<category><![CDATA[PPC Management]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[search engine result pages]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SERPS]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1479</guid>
		<description><![CDATA[Internet Marketing involves many components; chief among them are Paid Search and Organic Search.  Some do not know the difference.  Others don’t know whether, and under what circumstances each should be used.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/paid-search/paid-search-vs-organic-search.html/feed</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Google Adwords Optimization</title>
		<link>http://www.optimum7.com/internet-marketing/ppc/google-adwords-optimization.html</link>
		<comments>http://www.optimum7.com/internet-marketing/ppc/google-adwords-optimization.html#comments</comments>
		<pubDate>Tue, 22 Dec 2009 15:42:20 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[PPC]]></category>
		<category><![CDATA[Adtext]]></category>
		<category><![CDATA[Conversion Rate]]></category>
		<category><![CDATA[CTR]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1454</guid>
		<description><![CDATA[When it comes to advertising with Google Adwords, optimization through trial and error is going to play an important role. Very rarely will an internet marketer choose a keyword combination and a bid amount, and have their work turn into great success right off the bat. For most internet marketers, this process involves a great amount of Google AdWords optimization, where trial &#038; error and split testing has to be employed in order to determine what keyword combinations drive results and which do not. Not every keyword combination, even the most popular, is going to drive consistent results for every advertisement. This means that it will be a process to determine which keywords are going to work for you.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/ppc/google-adwords-optimization.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Does Google Adwords Work?</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/how-does-google-adwords-work.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/how-does-google-adwords-work.html#comments</comments>
		<pubDate>Tue, 22 Dec 2009 14:32:13 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Adwords Qualified Company]]></category>
		<category><![CDATA[Google Adwords network]]></category>
		<category><![CDATA[Google's advertising network]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1455</guid>
		<description><![CDATA[Google's advertising network is referred to as Google AdWords. The way the Google Adwords network operates is by allowing advertisers to bid on an endless selection of keywords that they believe may be typed into the Google search engine in search of information. When an advertiser bids on a specific keyword, and they bid a high enough price, the result is that their ad will appear in a special segment of the search engine results pages for that keyword which is located both above the regular search engine results (shaded in yellow) and along the right side of the page as well.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/how-does-google-adwords-work.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Can Pay per Click (PPC) Advertising be Profitable?</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/can-pay-per-click-ppc-advertising-be-profitable.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/can-pay-per-click-ppc-advertising-be-profitable.html#comments</comments>
		<pubDate>Thu, 17 Dec 2009 14:45:02 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[cpc]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC budget]]></category>
		<category><![CDATA[ppc monitoring]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1433</guid>
		<description><![CDATA[One of the questions that internet marketers and website owners alike tend to ask regarding Pay per Click or PPC advertising is whether or not it can be profitable. The simple answer to this question is yes - PPC advertising can be profitable, but what this requires above all else is two things...]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/can-pay-per-click-ppc-advertising-be-profitable.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Much Should I Spend On a PPC Budget on Google Adwords?</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/how-much-should-i-spend-on-a-ppc-budget-on-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/how-much-should-i-spend-on-a-ppc-budget-on-google-adwords.html#comments</comments>
		<pubDate>Fri, 04 Dec 2009 18:51:28 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Cost per Click]]></category>
		<category><![CDATA[Daily budget testing]]></category>
		<category><![CDATA[Geographical targeting]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[internet marketing service]]></category>
		<category><![CDATA[keyword development]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[Outsourcing PPC]]></category>
		<category><![CDATA[Pay per Click Advertising]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC budget]]></category>
		<category><![CDATA[PPC campaign management]]></category>
		<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1331</guid>
		<description><![CDATA[PPC or Pay per Click Advertising is an advertising service that many of the major search engines, like Google, offer. Advertisers can place ads that will appear based on certain search criteria. PPC works through a bid system. Several advertisers may want their ad to appear when a user searches for a particular term. Who ever has bid the highest will have their ad shown. It follows that the more your ad appears the more visibility you will receive. For this reason, it is important to have an adequate budget for your PPC advertising.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/how-much-should-i-spend-on-a-ppc-budget-on-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Optimize Ad Spend and Conversions on Google AdWords</title>
		<link>http://www.optimum7.com/internet-marketing/pay-per-click/optimize-ad-spend-and-conversions-on-google-adwords.html</link>
		<comments>http://www.optimum7.com/internet-marketing/pay-per-click/optimize-ad-spend-and-conversions-on-google-adwords.html#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:44:24 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[AdWords Campaign]]></category>
		<category><![CDATA[Click through Rate]]></category>
		<category><![CDATA[Conversions]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Analytics]]></category>
		<category><![CDATA[Keywords]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[Optimize Ad Spend]]></category>
		<category><![CDATA[page views]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1309</guid>
		<description><![CDATA[In order to optimize ad spend and conversions on AdWords, you need to track your site information regularly. Google Analytics has some great tools for this, if you choose to go through Adwords — which makes sense, since Google has about seventy percent of the market. But the important thing is that you track your site’s statistics, no matter how you do it.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/pay-per-click/optimize-ad-spend-and-conversions-on-google-adwords.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Internet Marketing with PPC</title>
		<link>http://www.optimum7.com/internet-marketing/google-adwords/internet-marketing-with-ppc.html</link>
		<comments>http://www.optimum7.com/internet-marketing/google-adwords/internet-marketing-with-ppc.html#comments</comments>
		<pubDate>Thu, 29 Oct 2009 20:58:08 +0000</pubDate>
		<dc:creator>melissa</dc:creator>
				<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Google SERPs]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[Quality Score]]></category>
		<category><![CDATA[Search Engine Results Pages]]></category>
		<category><![CDATA[SERP]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=1237</guid>
		<description><![CDATA[One of the most effective ways to advertise your online business is by utilizing Pay per Click (PPC) advertising. Under this model of advertising, payment is made only when a user clicks on one of your ads. These ads are typically keyword targeted and there placement is based mainly on the bidding position (the amount you are willing to pay for the click) and the historical performance of your ad (Quality Score). PPC can be an excellent way to increase visibility and locate new customers. Learning to effectively use PPC marketing can have a huge impact on your bottom line.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/google-adwords/internet-marketing-with-ppc.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Search Engine Marketing</title>
		<link>http://www.optimum7.com/internet-marketing/sem/search-engine-marketing.html</link>
		<comments>http://www.optimum7.com/internet-marketing/sem/search-engine-marketing.html#comments</comments>
		<pubDate>Tue, 12 May 2009 14:46:13 +0000</pubDate>
		<dc:creator>Arthur</dc:creator>
				<category><![CDATA[SEM]]></category>
		<category><![CDATA[Backlinks]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[organic search results]]></category>
		<category><![CDATA[paid search results]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Media Optimization]]></category>
		<category><![CDATA[web marketing]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=292</guid>
		<description><![CDATA[Search Engine Marketing (SEM) is a term that has created some confusion over the years. It is used by some Internet Marketers and Online Advertisers for what is commonly referred to as Paid Search or Pay per Click (PPC) vs. Search Engine Optimization which always refers to Organic Search Results. Optimum7 and many others use Search Engine Marketing to refer to all marketing methods and processes involving both organic and paid search results.]]></description>
		<wfw:commentRss>http://www.optimum7.com/internet-marketing/sem/search-engine-marketing.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>HOW TO BRING MORE TRAFFIC TO MY WEBSITE</title>
		<link>http://www.optimum7.com/internet-marketing/new-articles-content/how-to-bring-more-traffic-to-my-website.html</link>
		<comments>http://www.optimum7.com/internet-marketing/new-articles-content/how-to-bring-more-traffic-to-my-website.html#comments</comments>
		<pubDate>Wed, 26 Nov 2008 05:48:58 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Content]]></category>
		<category><![CDATA[Converting Websites]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Base]]></category>
		<category><![CDATA[Online Videos]]></category>
		<category><![CDATA[Pay Per Click]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Social Bookmarking]]></category>
		<category><![CDATA[Website Traffic]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=117</guid>
		<description><![CDATA[So, you have a website which you have spent hours building or spent thousands of dollars having some other company build it, and you have no idea what to do with it other than displaying it proudly at the bottom corner of your shiny, flashy business card in bold letters. Don't worry, you are not the first, and you surely will not be the last.]]></description>
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		<title>How to Increase Conversion Rates in Google Adwords (PPC)</title>
		<link>http://www.optimum7.com/internet-marketing/new-articles/how-to-increase-conversion-rates-in-google-adwords-ppc.html</link>
		<comments>http://www.optimum7.com/internet-marketing/new-articles/how-to-increase-conversion-rates-in-google-adwords-ppc.html#comments</comments>
		<pubDate>Tue, 28 Oct 2008 04:29:27 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[New Articles]]></category>
		<category><![CDATA[Online Content]]></category>
		<category><![CDATA[Adcopy]]></category>
		<category><![CDATA[Adtext]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[How do I increase conversions]]></category>
		<category><![CDATA[Keyword Research]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[optimizing landing pages]]></category>
		<category><![CDATA[Paid Search]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Sponsored Search]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=70</guid>
		<description><![CDATA[Competition is fierce in Pay Per Click Advertising on both Google Adwords and Yahoo Sponsor Search, aka Overture. There's nothing more attractive than displaying your products and services to targeted audiences who are only looking for the specific products and services that you offer.]]></description>
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		</item>
		<item>
		<title>Google Adwords Content Network Is a Gold Mine!</title>
		<link>http://www.optimum7.com/internet-marketing/internet-marketing-services/google-adwords-content-network-is-a-gold-mine.html</link>
		<comments>http://www.optimum7.com/internet-marketing/internet-marketing-services/google-adwords-content-network-is-a-gold-mine.html#comments</comments>
		<pubDate>Sat, 11 Oct 2008 18:14:00 +0000</pubDate>
		<dc:creator>Duran</dc:creator>
				<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Adwords]]></category>
		<category><![CDATA[Google Content Network]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[PPC Management]]></category>
		<category><![CDATA[Small Business SEO]]></category>

		<guid isPermaLink="false">http://www.optimum7.com/internet-marketing/?p=62</guid>
		<description><![CDATA[A lot of Pay per Click Gurus tell clients not use the Google's Content Network because it is filled with Made for Adsense sites and click fraud, which is a huge issue. However, the same Gurus do not say anything about the content network not being able to generate targeted traffic, but it does.]]></description>
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		<slash:comments>0</slash:comments>
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