In no order of importance, here are some unmistakable trends we are seeing in online marketing:
1. Social Media Coming of Age – the growth of Twitter, Facebook, YouTube, etc is just staggering. Businesses of all sizes are coming to realize that need to join the conversation and not just sit around and wait for the phone call to ring or the online form to be sent in. The social media will prove to be an important new “voting tool” for consumers and a key source of referencing product information and real human experience. Since the Social Media provides a hub for people to network among like-minded counterparts, colleagues, neighbors, etc, the opportunity to compare notes and information as part of the process in making purchasing and business decisions will become increasingly obvious. Online marketers will learn that Social Media is an integral part of any SEO or Internet Marketing Strategy. Make sure your Internet Marketing Company or SEO isn’t just talking meta tags and title tags anymore. Deep involvement in the social media is a leading edge component of comprehensive online strategies.