Tag Archives: Blogging

Link Building vs. Link Buying

Backlinks are one-way links originating from a website directly into another website. Building Backlinks is the most challenging but also the most essential element to Search Engine Optimization (SEO). It is backlinks that are so prominent in the algorithm (formula) that Google uses to calculate its PageRank.
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Blogging to Increase Your Search Engine Rankings

Promoting your website increasingly requires innovative and engaging methods. The sheer number of business websites currently available means you have to find a way to make your site stand out and rank higher with all the major search engines. One of the easiest and most effective ways to do this is by blogging.
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How to Get Backlinks

Backlinks are one way links that originate outside of your website and point directly to specific content on a webpage within your website. Backlinks are the most important factors in achieving competitively high rankings on the search engines for the keyword phrases you wish to target. They are best understood as "votes" for your website especially when they are not purchased, they are naturally occurring and they are highly relevant and targeted. Backlinks also affect your Google PageRank. Google PageRank is an important factor used by Google to further determine the strength of each and every webpage and is a key part of the algorithm Google uses to distinguish between web pages for their Search Engine Result Pages (SERPs). So, therefore, this writing is to review and expand upon exactly how to get backlinks to successfully compete online.
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The Chinese Firewall, Twitpocalypse, and Marketing to Children

Twipocalypse was the term used for the feared downfall of Twitter. Supposedly on June 13th at 5:05AM all third party Twitter apps i.e. TweetDeck, TwitPic, TwitterFeed, and TwitterHolic were supposed to crash. The Twipocalypse website explains the reason below:
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Free Internet Advertising

Everyone loves free stuff and internet advertising is no exception. Free internet advertising can come in the form of blogs, directories and classified ads. Most of these free services need to be implemented manually so it can take a lot of time; but it's free! Exposure for free; you put a bit of work into it but you are getting honest to goodness online visibility. While paid methods can be more effective, it isn't necessarily so as it still needs to be supported by a sensible and targeted strategy.
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Improve Web Site Search Engine Rankings

If you have a website and you are either not ranking for what you believe to be your most important keywords or terms or you just aren’t getting the amount of traffic you are seeking, you need to Improve your Website’s Search Engine Rankings for your most relevant keywords. Here is a brief outline of our processes that we use so successfully for ourselves and for Optimum7 clients.
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