Google Shopping Bid Optimization for a Successful Campaign

Google Shopping Bid Optimization for a Successful Campaign

Google Shopping is Google’s platform for selling commodity goods and it is growing faster than Amazon and Ebay. Every day more advertisers start advertising on Google Shopping and competition is getting tougher. If you don’t have custom product, your job is even harder. A lot of advertisers will be promoting your products. There are couples […]

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Tips for Designing Landing Pages that Convert

This week, I had the opportunity to work on a few landing pages for one of our newest clients. As always, I started with a bit of research to see what types of trends designers are following in regards to PPC. Now that I’ve finished my research, and completed the set up for the pages, I thought I’d share some of my findings in my article this week.

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