Category Archives: Ecommerce

How Can You Make Money with Drop Shipping in 2012?

How Can You Make Money with Drop ShippingThere’s no question that everyone wants to make money online, but only a select few have the skills, ambition and the know-how to do it. Obviously, most people who want to achieve this goal want to go about it by not taking too much risk, including making big investments stocking products to support an ecommerce site. That’s why “Drop Shipping” is a valuable option. However, please bear in mind that for every drop shipping ecommerce business out there that makes money, there are 9 that do not. The reasons are:

  1. They do not have an effective E-commerce Solution that can handle drop shipping.
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How to Reverse Negative Google Panda Update & Effects for E-commerce Sites

E-commerce sites are much more difficult to manage when it comes to algorithmic changes. The type of cart or script you have might make all the difference. However, when there are major algorithm updates by Google, you just cannot change your shopping cart because you probably already have a ton of customizations on your system. So, what do you do when you have 30,000 indexed pages and 10,000 products on your Ecommerce store with manufacturer’s product descriptions? How do you fix that vulnerability of duplicate content or being seen as a content farm? These are serious issues facing Ecommerce sites especially after the Google Panda Updates.

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Web Store Design – Ecommerce and How It Affects SEO

Ecommerce websites have it tough with search engine optimization (SEO). It can be hard to come up with unique descriptions for all the items in your web store. You may be tempted, like so many others, to copy the manufacturer’s descriptions for your products. Unfortunately, this sort of SEO strategy can bury you in the search engines, especially with the most recent Panda updates.

With so many online purchases beginning with a search, your ecommerce site must appear high on the search engine results page (SERP), or potential customers may never see your products.

Unique Content

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Open Source Ecommerce Integration

Businesses have many options when choosing an open source e commerce platform because different platforms are designed for the needs of different businesses. Before you begin any kind of open source e commerce integration with your inventory systems, you will want to research the available options and choose the platform that best suits your needs.

Factors When Choosing an Open Source Platform

Keep in mind that you will not only want to look at the features each offers, but also visit sites running on the platforms to see if you like the way they look and the way they feel.

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How to Display Ecommerce Products Related to Each WordPress Post; Relevance on a Post Basis

Recently, we noticed that despite a spike in traffic to the articles section of our client’s site, product sales weren’t increasing. We decided to add a “Related Products” feed to the sidebar of each article/post in an effort to increase conversions. Unfortunately, our client’s E-commerce software offered no solutions when it came to integrating this kind of feed into a WordPress site.

What can be done when your E-commerce software offers no way to integrate your inventory and cart with the more SEO-friendly parts of your website? Using cURL with PHP’s native DOMDocument and DOMXPath classes, it’s possible to extract a dynamic feed of related products from an E-commerce site, and then insert the feed directly into the sidebar of a separate WordPress site.

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E-Commerce Consultants; Optimizing Search Results, Sales and SEO

Online Business Solutions in a Constantly Evolving Industry

Constant developments in web and mobile technology, social media, and an economic recession have changed many things about the way consumers engage in online shopping and purchases. A vast amount of consumers have long since used mobile commerce as a major means of shopping and purchasing. With social media making it easier than ever to share product experience and recommendation, brands loyalty, product reviews and instantly shared suggestions, e-commerce website owners have to be on their toes.

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Miva Merchant SEO

Miva Merchant is a reliable, flexible, expandable eCommerce solution that is easy to use. Its comprehensive feature list is robust enough for experienced online merchants but still easy enough for beginners to use. It is a premier eCommerce solution loaded with advanced features. Miva Merchant has continued support and growth of an online storefront and its toolkit contains everything an online merchant needs to develop, grow and maintain a successful online store. At Optimum7, we have worked with many Miva Merchant clients and we are very familiar with how this shopping cart system functions when it comes to SEO.

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Monster Commerce SEO (Search Engine Optimization)

By providing a wide range of functionalities to its customers, Monster Commerce has built a steady customer base. Monster Commerce offers a shopping cart and e-commerce system to businesses around the world. Based in Illinois, this web development company has grown to employ dozens of people that help to offer the company’s turn-key operation to businesses for a competitive monthly rate. Tailoring the web development package to fit the needs of their customers makes Monster Commerce a strong player in the world of web development including shopping cart options and SEO Friendly features. Monster Commerce was sold to Networksolutions and the services are now offered under NetworkSolutions E commerce.

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Ecommerce Setup

An ecommerce website might need a custom setup in order to operate efficiently. There are a few Ecommerce options to choose from that will make your site run smoothly. You can buy a license for an ecommerce system from anywhere between $500 – $30,000 (one time).  Or you can go with a hosted cart solution which will cost between $30 – $300 per month. It is recommended that you look into some of the premium ecommerce software including X-Cart and Volusion to find the software that best suit your needs.

X-Cart

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Sell Stuff Online

Selling online offers a pool of potential consumers stretching far beyond local geographic and spanning across the world. Though there are many obvious benefits to selling online, it is not necessarily easy to do so successfully. Many businesses are learning of the benefits of selling online which forces the pool of online sellers to grow more and more each day. This is not a bad thing as online selling is a logical and potentially very profitable outlet but there must be clear acknowledgement of the new found competition that accompanies the new craze.

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Google Shopping Cart

If you are interested in finding ways to utilize a Google Shopping Cart, (also known as Google Checkout)  you’ve certainly come to the right place. You may have noticed that more often than not online shoppers start with Google. Google’s very own search advertising program, AdWords, helps buyers find sellers through targeted text ads that appear next to Google search results. Google Product Search, Google’s shopping search engine, allows shoppers to find the products they are interested in buying.

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Boutiques.com and eCommerce; How Can I List My Products on Boutiques.com?

How users buy clothes online recently got a makeover from Google’s customizable product, Boutique.com.

Boutique.com is sort of an aggregator of fashion retail websites, but it takes it a step further by merely using the products as feeds on a unique site that caters to the user. The site effectively allows users to build a custom store that reflects their fashion sense, making suggestions based on previously chosen items as it goes along. It will remember designers that you liked, color preferences, accessory parings such as shoes and purses and style preferences. Each time you plug in a search term, as long as it’s not extremely specific, it will also suggest matching garments and accessories.

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